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Growth Marketing Specialist

Today 2025/06/11
Remote
Other Business Support Services
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Job Description

Our client, a purpose-driven brand, is seeking a Growth Marketing Specialist to drive top-of-funnel brand positioning, lead generation, and customer acquisition strategies. This role requires expertise in marketing automation, search, social, and content marketing, with a focus on performance-driven outcomes. If you have a strategic mindset and thrive in optimizing campaigns for growth, we encourage you to apply.


Location: Fully-Remote (Work from Home), 9 AM - 5 PM EST


Key Responsibilities
  • Brand Positioning & Awareness: Understand the brand's vision and contribute to its positioning through top-of-funnel strategies.


  • Lead Generation & Customer Acquisition: Develop and implement strategies to drive demand generation, customer acquisition, and retention.


  • Marketing Automation: Leverage HubSpot to automate marketing processes, track performance, and optimize campaigns.


  • Trend & Insights Analysis: Stay up to date with industry trends, platform changes, and insights to enhance campaign effectiveness.


  • Performance Marketing: Execute and measure campaigns across search, social, and content marketing with a strong focus on performance metrics.


  • Content Distribution Strategy: Ensure content is effectively distributed across all necessary channels to maximize reach and engagement.


  • AI-Driven Optimization: Utilize AI tools to enhance marketing processes, improve targeting, and optimize performance.


What Success Looks Like
  • Effective Lead Generation: A steady flow of qualified leads and optimized customer acquisition strategies.


  • Seamless Automation: Well-integrated HubSpot workflows that improve efficiency and lead tracking.


  • Data-Driven Decision Making: Regular analysis of marketing performance leading to continuous campaign improvement.


  • Increased Brand Visibility: Successful execution of growth marketing strategies that expand reach and engagement.


Qualifications

Experience


  • 3+ years experience in growth marketing, lead generation, and performance-driven campaigns.


  • Strong background in HubSpot for marketing automation and CRM integration.


Skills


  • Deep knowledge of search, social, and content marketing with a strong focus on performance optimization.


  • Proficiency in AI tools to enhance marketing efficiency.


  • Excellent written and verbal English communication skills.


  • Strong analytical mindset with the ability to track, measure, and optimize campaign performance.


Preferred Skills


  • Experience with paid ad campaigns is highly advantageous.


Traits


  • Self-motivated and results-driven with a passion for scaling brand growth.


  • Organized and capable of managing multiple campaigns simultaneously.


  • Adaptable and forward-thinking, eager to implement new marketing technologies and trends.


Opportunity

This is an exciting opportunity to play a pivotal role in scaling a purpose-driven brand through strategic growth marketing. As a Growth Marketing Specialist, you will drive lead generation, optimize marketing automation, and help shape the future of the company’s marketing strategy. If you thrive in a fast-paced environment and are passionate about growth marketing, we encourage you to apply.


Application Process:To be considered for this role these steps need to be followed:
  • Fill in the application form


  • Record a video showcasing your skill sets



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