We are seeking a dynamic and motivated Base Management Specialist to join our team. The ideal candidate will be responsible for managing all communication channels with Nawy Shares’ customer base.
Key Responsibilities:
- Build, test, and execute campaigns on the CRM tool, including user data extraction and segmentation, in coordination with design and marketing teams.
- Automate successful campaigns through campaign development platforms.
- Monitor campaigns and conduct analysis to assess campaign impact, producing daily reports on performance.
- Building end-to-end customer journeys to ensure seamless experience for customers as well as higher conversion rates.
- Explore consumer behaviors, carry out segmentation analysis and implement base management strategies through design & execution of BTL campaigns across multiple channels to deliver the best commercial return.