Visual Merchandiser

Visual Merchandiser

Reports to: Manager – Corporate Visual Merchandiser

Job Purpose:

A Visual Merchandiser ensures all outlets are consistent with the Company Brand image in line with visual merchandising standards.

Key Accountabilities:

Scope of work

• Work closely with Corporate Visual Merchandiser on floor plan, display points and VM guidelines.

• Ensure All Bateel Shops and Café Retail area are consistent with the Company Brand image.

• Create attractive window display and store layouts to increase sales revenue creating decorative effect.

• Create filling arrangements for Bateel Corporate Catalogue, Manuals, Events and seasonal theme.

Job Accountabilities

• To ensure that Boutiques and Café retail areas are well presented and merchandised to the highest of standards at all time.

• Implement and install shop windows, niches and shop counter display as per Bateel Guidelines, using the available space to the best advantage.

• Sourcing materials and display elements, props and required VM accessories.

• Train the store team about design concepts, visual display standards, and the proper maintenance of the overall visual display, to help building and understand of aesthetics.

• Ensure that boxes and filling arrangements are available on display in a theme and according to Bateel Guideline.

• To make sure all detailing (spacing, labelling, pricing and ribbons) is arranged according to Bateel Standard.

• Training and motivating sales staff for shop merchandising, new product launching and seasonal themes.

• Preparing visual Display guide for shop show cases and other display units.

• Visual Merchandising preparation / set up for UAE and other countries using the VM checklist.

• Working with Marketing and the Design Team for creating Bateel Corporate Catalogue, Manuals and other Marketing Materials.