User Growth Specialist
UAE, Dubai / UAE, Abu Dhabi Operations, Strategy & Project Management – Operations / Full-time: Remote / Remote
Responsibilities
+ Develop and execute lifecycle marketing strategies that increase customer engagement, satisfaction, and revenue.
+ Create and manage customer segmentation and targeting strategies to optimize the customer journey.
+ Collaborate with cross-functional teams, including product, design, and analytics, to facilitate integrated marketing strategies.
+ Develop and maintain a testing and experimentation framework to continuously improve campaign performance and customer experience.
+ Plan user growth strategies including but not limited to event, campaign, and other marketing activities to achieve user growth.
+ Monitor and evaluate the performance of marketing campaigns and product growth through data analysis.
Requirements
+ Bachelor's degree in marketing, business, or related field
+ 5+ years of experience in client lifecycle or related fields.
+ Strong understanding of trading customer behavior and segmentation.
+ Strong analytical skills and ability to use data to help decision making
+ Strong communication skills and is able to facilitate and motivate client managers
+ Strong understanding of Binance Products and Services, or similar exchange products
+ Solid understanding of cryptocurrency / blockchain-related terminologies and trends.
Working at Binance • Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunities • Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless • Tackle fast-paced, challenging and unique projects • Work in a truly global organization, with international teams and a flat organizational structure • Competitive salary and benefits • Flexible working hours, remote-first, and casual work attire
Learn more about how Binancians embody the organization’s , creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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