Social Media & PR Executive|General Marketing & Communications (AJBR)

Address Hotels + Resorts is the first brand launched by Emaar Hospitality Group with properties situated in some of the most sought-after locations. Address brings a fresh identity to the global hospitality and service sector by setting new benchmarks with its gracious hospitality and exceptional service.

Recognized for its fusion of contemporary style with a touch of classic elegance, Address Hotels + Resorts enriches the lives of its guests with intuitive experiences. Staying true to its tagline ‘Where Life Happens’, Address offers its guests opportunities to celebrate life and its most cherished moments. It’s the ultimate Address.

ABOUT THE FUNCTION

This function is to ensure exceptional Guest Experiences in a highly empowered environment. Represent our brand, throughout the Guest journey, to deliver a flawless service experience. Ensure that each guest becomes a happy fan of our hotels, by delighting them from welcome until farewell.

WHAT YOU WILL NEED TO SUCCEED

• Bachelor’s degree in marketing, Communications, or a related field.
• 1+ years of experience in social media, digital marketing, or public relations, preferably within the hospitality or luxury industry.
• Strong communication skills, with the ability to manage multiple tasks and maintain a professional, friendly brand voice.
• Knowledge of social media platforms, basic analytics, and social media best practices.
• Flexibility to work on weekends and respond to time-sensitive inquiries.

PERFORMANCE DRIVEN CULTURE; WHAT WILL YOU BE MEASURED AGAINST

• Agency Coordination: Oversee and brief the social media agency on a regular basis, ensuring timely and accurate posting of content across all platforms.
• Content Review & Scheduling: Verify that content created by the agency aligns with the brand’s tone, aesthetic, and promotional calendar. Ensure timely updates and approvals as needed.
• Community Management: Support the appointed agencies with responding to messages, comments, and mentions on social media. The focus should be on providing timely, professional, and friendly interactions, particularly during weekends and peak activity periods.
• Influencer & Media Collaborations: Assist with coordinating influencer and media partnerships for our rooms and F&B outlets. Handle logistics, monitor results, and ensure brand compliance across collaborations.
• Analytics & Reporting: Support tracking of social media metrics and provide insights to measure the effectiveness of campaigns, ensuring continuous improvement and engagement.
• Trend & Competitor Monitoring: Stay updated on industry trends, competitor activity, and emerging influencers to bring fresh ideas to our social media strategy.
• Administrative Work: Manage administrative tasks, including posting quotations and invoices and creating iMemos, ensuring accuracy and timely submission.

COMPETENCIES

• Put Customer First
• Drive for Results
• Learning
• Resilience
• Adaptability

WHAT WE BELIEVE IN

At Emaar, our DNA lays the foundation for everything we do. It forms the base of how we serve our customers, how we speak with one another, and the way we move forward in every decision we make. In short, it is the essence of who we are and how we communicate.

Customer Focus

Customers are our number one priority. We take pride in delivering on our promises and above all we value the trust they place in us to deliver flawless products, services and experiences.

Ownership Mindset

No detail is too small, no challenge is too big and no ambition is too great. We drive efficiency and effectiveness into every corner of our business, so we are fit for the future and to compete.

Fast Paced

Speed is everything in business. We evolve and adapt quickly and have the willpower, skills, knowledge and passion needed to deliver extraordinary speed for our customers.

Talent and Tenacity

Our people are heroes, superhumans and warriors. We are a team of great pooled talent that dream big and act quickly, with high energy and positivity.

Adaptability

We keep up with the times, disrupting and challenging the status quo. We challenge conventional wisdom and ourselves, we expect the unexpected, and we develop products and services that reflect the future.