Bellicose, founded in 2019 by UAE designer Melika Ciner, is a luxury brand dedicated to cruelty-free fashion. The name bellicose reflects the brand's bold approach and commitment to animal liberation, specifically aiming to eliminate the use of animal fur in fashion. Inspired by her family's vegan and vegetarian values, Melika created Bellicose to offer opulent faux fur alternatives. The brand sources its faux furs from Turkey and manufactures them in the UAE, prioritizing synthetic materials to reduce animal suffering and the harmful effects of fur farming, such as cruelty and pollution. Notably, producing a real fur coat requires at least four times more energy than faux fur, and one mink coat emits seven times more CO2. Faux furs also offer recyclability, helping reduce waste. With 40% of its products handmade, Bellicose ensures fair pay and opportunities for workers while maintaining a global presence through online platforms and worldwide shipping. Together, we can promote a fashion industry grounded in kindness and consciousness. Additionally, ECOPEL emphasizes the importance of transparent information regarding the environmental impact of faux fur, advocating for informed choices in the fashion industry and highlighting the suffering of animals used for clothing..
