Job Title: Marketing & Social Media Account Officer
Location: Abu dhabi
Job Type: Full-time
Responsibilities:
Develop, implement, and manage marketing campaigns that promote the products and services of our company.
Enhance brand awareness within the digital space.
Drive website traffic and acquire leads.
Measure and report on the performance of all digital marketing campaigns.
Manage and oversee social media accounts.
Create and curate engaging content for social media platforms.
Collaborate with the design team to produce high-quality graphics and videos.
Monitor SEO and user engagement and suggest content optimization.
Stay up-to-date with the latest social media best practices and technologies.
Communicate with industry professionals and influencers via social media to create a strong network.
Analyze the long-term needs of the company's social media strategy and offer quarterly reports to the management and executive teams, outlining any necessary changes to the digital marketing plan.
Requirements:
Proven work experience as a Marketing Officer, Social Media Officer, or similar role.
Hands-on experience in content management.
Excellent copywriting skills.
Ability to deliver creative content (text, image, and video).
Solid knowledge of SEO, keyword research, and Google Analytics.
Knowledge of online marketing channels.
Familiarity with web design.
Excellent communication skills.
Analytical and multitasking skills.
BSc degree in Marketing or relevant field.
Preferred Qualifications:
Experience with paid social media advertising.
Certifications in Google Analytics, Google AdWords, or other relevant qualifications.