To coordinate an effective and efficient Payroll management / Resource allocation through establishing a flexible work force throughout the division, based on the principles of Multi Skilling and multi Tasking.
To establish annual budget, marketing plan and actions plans, with measurable objectives so as to achieve revenue and profit goals outlined in the annual business plan.
To maintain complete and supported records of all sales agreements, contract and quotes for the hotel as per Sofitel Luxury hotels Policies and Procedures.
To have a good understanding of contribution margins of each product results and work with respective heads of departments to maximize Operating results.
To set individual sales goals by segments and by Director of Sales, Inspired Meeting Manager and Sales Managers, track and review productivity on a monthly, quarterly basis.
To direct, and coordinate sales and inspired meeting team’s activities in order to secure new and repeat business in order to achieve and exceed budget.
To track, measure and analyze the productivity of the sales and inspired meeting team so as to achieve and exceed goals.
To maintain a perpetual analysis of key accounts in the Ras Al Khaimah city market and group movements in the region.
To have a thorough knowledge of the comp set activities in terms of sales and actions plans.
To publish an accurate 90 day forecast of hotel room revenues in order to help operations department with Heartists.
To obtain and maintain an awareness of community, business, political and social factors which may affect hotel’s financial objectives.
To ensure that rooms and banquet space inventories are reviewed bi-monthly and strategies are formulated to fill low occupancy periods.
To ensure that utilization of various technology and software is maximized and that clean data are maintained at all times.
To attend major trade shows and corporate functions to network and promote the hotel.
To entertain and ensure sales and inspired meeting teams entertain potential and actual clients.
