Commercial Manager - Middle East

Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!

Summary: The Commercial Manager is responsible for the delivery and execution of the regional commercial strategy to pursue new & develop existing opportunities, in order to effectively manage and drive sell-in of inventory, as well as sell-out within our retail partners.  The role requires a strategic thinker with an entrepreneurial spirit, that has excellent relationship building skills, and a high competency in driving sales.

Essential Duties and Responsibilities:

• Develop and implement retailer strategy
• Develop excellent relationships with retail partners, ensuring all opportunities to promote the brand are maximized
• Management of sales, targets, forecasting & inventory
• Forecasting, management, and accountability for each market P&Ls
• Manage new clients and commercial relationships, including execution of tactical commercial deals
• Ensure adequate stock coverage for all products through forecasting accuracy and quota management working closely with the demand planning team
• Assist in net sales management, consistently monitoring shipments, changes in product availability, proactively identify OOS product risks or up ticks in demand and manage product discontinuation/phase outs to minimize non-productive inventory
• Work collaboratively with Regional Senior Commericial Manager to proactively suggest specific approaches to drive ME localization e.g. Product, Pricing, go to market strategy
• Partner closely with Finance to execute promotional strategy & eliminate excess stock
• Overseeing human resource management, incorporating recruitment and assessment of the Regional field team
• Optimize BA productivity through KPI setting and implementation of an incentive program working closely with the BAs and field team, as well as closely monitoring BA ROI
• Work closely with PR, Trade Marketing, Training and VM to ensure effective execution of marketing plan across the region
• Work closely with compliance team to ensure all regulatory requirements are in place in a timely manner
• Ensuring Huda Beauty has exposure and maximum visibility in new launches and product focus
• Ensure consistency of HB image is maintained across the region
• Liaise with Education Manager to ensure training plans are aligned with brand objectives
• Monitoring Huda Beauty positioning in the market vs competition
• Support any ad-hoc project as required by the business