AVP- Customer Value Proposition

First Abu Dhabi Bank is an inclusive environment where each person values the experiences, perspectives, ideas and beliefs of others. We’re in a unique position to learn from all our colleagues, combining international experience with deep cultural knowledge and local expertise. At FAB, you’ll have the support of your team and a strong relationship with your line manager, who will trust you with responsibility and recognize your good performance. As we embrace different ways of seeing the world, listening to each other and respecting different viewpoints, we grow stronger – togethe

Key Accountabilities:

Customer Value Proposition:

• Support in enhancing the customer experience, product proposition and bundling in coordination with the retail & investment products team
• Support to develop a unique customer experience for Global Private Banking customers
• Support the development of a Global proposition covering all Global Private Banking international locations

Portfolio Management & Optimization:

• Support with portfolio optimization based on customer insights, commercial drivers and business priorities
• Analyze market insight to develop and drive acquisition and retention strategies
• Analyze customer portfolio to deepen relationships through driving cross selling 
• Support coverage team to identify potential opportunities within existing portfolio

Customer Engagement:

• Enhance the Global Private Banking customer engagement strategy through digital initiatives
• Support the Global Private Banking NPS core framework including transactional NPS insights
• Support on all customers experience initiatives including NPS, complaints, service requests, product onboarding

Business Planning and Transformation:

• Support the delivery of Global Private Banking transformational journey across People, Products and Platforms
• Support with implementation of the Global Private Banking strategy 

Customer Value Proposition:

• Support in enhancing the customer experience, product proposition and bundling in coordination with the retail & investment products team
• Support to develop a unique customer experience for Global Private Banking customers
• Support the development of a Global proposition covering all Global Private Banking international locations

Portfolio Management & Optimization:

• Support with portfolio optimization based on customer insights, commercial drivers and business priorities
• Analyze market insight to develop and drive acquisition and retention strategies
• Analyze customer portfolio to deepen relationships through driving cross selling 
• Support coverage team to identify potential opportunities within existing portfolio

Customer Engagement:

• Enhance the Global Private Banking customer engagement strategy through digital initiatives
• Support the Global Private Banking NPS core framework including transactional NPS insights
• Support on all customers experience initiatives including NPS, complaints, service requests, product onboarding

Business Planning and Transformation:

• Support the delivery of Global Private Banking transformational journey across People, Products and Platforms
• Support with implementation of the Global Private Banking strategy

#LI-A55
 

• Business or Finance related bachelor’s degree
• At least 10+ years of job Experience in related field
• Experience in Private Banking products & services