The Assistant Store Manager will be directly reporting to the Store
Manager.
KEY RESULTS/ACCOUNTABILITIES EXPECTED FROM THE
ROLE:
Team Management
Plan and implement weekly schedules, taking into consideration store
operations and the required coverage.
Assist in managing the store team’s shifts and leave plans ensuring
optimum coverage.
Check personal presentation of the team and ensure that all employees in
the store respects company policy, uniform, and personal appearance policy
(makeup, personal hygiene, etc.).
Conduct impactful briefing sessions in the absence of the Store Manager
(example: sales update and targets, policies, HR updates, etc.).
Assist the Store Manager in managing and allocating duties to employees
within the store.
Ensure store expectations and priorities are communicated to the team.
Assist the Store Manager in conducting regular and relevant in-store
training, ensuring a major focus on customer service, product knowledge and
selling skills.
Coach store team on how to engage with customers; use methods such as
role plays, quizzes, short learning sessions and digital tools to enhance
product knowledge.
Sales and Commercial
Actively seek ways to achieve or exceed the store’s sales targets,
engage with the team, and drive performance.
Monitor sales performance against previous years (monthly, weekly, and
daily) and provide feedback to the team and support other departments with
feedback and ideas needed for development of the business.
Ensure 100% implementation of the Retail SOPs.
Support with the creation and change of in-store and window displays,
designs, and look to enhance the store’s image.
Customer Focus
As much as possible, support with creating arrangements according to
client's requirements and in respect of the company’s design standards.
Support with the selection of flowers and foliage for floral
arrangements, working with the team of florists to develop new creations.
Ensure that customers are always attended to and deliver excellent
service standards at all times through proper execution of the company’s
policies related to customer service i.e. exchanges and refunds, quality,
taking orders, phone and email etiquette …etc.
Ensure all displayed products are properly priced.
Inventory and Stock Control
Monitor the store inventory and report to the management on the shortage
of inventory and wastage.
Implement procedures set by the Store Manager to enable the placement of
orders to purchase flowers and supplies from distributors.
Monitor and manage fresh flowers wastage and ensure that it’s kept at a
minimum, by continuously reviewing sales patterns, customer preferences,
accounting for peak times, and ordering fresh flowers accordingly.
Oversee cash transaction entry and management: petty cash, POS cash
transactions, cash floats and ensure that cash is deposited promptly once the
cash limit is reached.
Prepare and review store reports on sales, ATVs, and stock aging (slow
moving, fast moving and non-moving products).
PREFERRED QUALIFICATIONS AND CHARACTERISTICS:
Good working knowledge of computers.
Good knowledge of Excel, PowerPoint, and Word.
Good written and verbal communication skills.
Excellent interpersonal and customer services skills.