Area Sales Manager - Travel Retail Middle East - Beauty

As an Area Sales Manager for Coty Middle East Travel Retail, you will lead the commercial strategy and execution across a diverse portfolio of luxury and mass brands within a high-growth market. Based in Dubai, you will be responsible for delivering exceptional sell-out results, driving market share growth, and ensuring a superior retail experience. Your role will involve managing strategic accounts, overseeing retail teams, and delivering innovative marketing activations that align with Coty’s premium brand positioning.

Key Responsibilities

1. Build and Drive Commercial Ambitions

• Manage key accounts, ensuring monthly achievement of sell-out, sell-in, and market share targets.
• Develop and execute joint business plans with retail partners, including trade marketing and brand space negotiations.
• Lead budget planning, including sell-out, sell-in, and investment allocation (Capex, headcount, and trade marketing).
• Oversee P&L management, ensuring profitability and effective monitoring of investments.
• Present monthly results, highlight best practices, and provide strategic recommendations to senior management.

2. Deliver Top-of-Class Brand Experiences

• Implement on- and off-counter activations, including pop-ups, promotional offers, shop-in-shop setups, and counter designs.
• Spearhead digital campaigns, collaborating with retailer e-shops and third-party platforms to accelerate digital presence.
• Recruit, train, and motivate a team of Retail Managers and Beauty Advisors (BAs) to deliver outstanding customer experiences.

3. Team Leadership and Sales Field Management

• Hire, mentor, and develop a team of Beauty Advisors, driving them to achieve sales targets.
• Conduct regular performance reviews and provide actionable feedback to enhance team productivity.
• Identify sales gaps and implement strategies to bridge them, ensuring consistent growth within the assigned geographical territory.
• Represent Coty through compelling sales pitches and presentations to existing and prospective clients.

Required Skills and Qualifications

• Minimum 5 years of experience in sales, account management, or retail operations, preferably within travel retail or the beauty industry.
• Strong experience in key account management, P&L oversight, and retail team leadership.
• Exceptional communication, negotiation, and problem-solving skills.
• Demonstrated ability to achieve and surpass sales targets.

Preferred Skills and Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• Fluency in English; additional languages such as Arabic are a plus.
• Willingness to travel extensively across the region.

What We Offer

• A chance to lead iconic brands in a fast-paced, dynamic industry.
• A collaborative environment with opportunities for professional growth.
• Competitive compensation and benefits tailored to the region.

Be part of Coty’s vision to redefine beauty and create unforgettable experiences in travel retail.