CRM Executive

We are a global modest fashion e-commerce company. We are currently operating in more than 130 countries and providing the content in five languages: Turkish, Arabic, English, French, German by adapting to their local preferences. We bring fashion and technology together with iconic brand and smart operations to create great value for our customers. We invest in each and every customer’s experience. We strongly believe in putting people first – our customers, our teams, our partners.

We are looking for a new talent to join our CRM team as a CRM Executive. Are you a technology enthusiast and looking for a new challenge and likes to work within a dynamic, exciting, innovative, scaling up working environment? You might be the one for us.

• Develop, implement, and manage CRM strategies across both online and offline platforms to improve customer retention and increase sales
• Utilize analytics to track and measure CRM performance, identifying trends, insights, and opportunities for continuous improvement
• Analyze customer data to segment and personalize communications, ensuring targeted marketing efforts to increase customer lifetime value
• Collaborate with cross-functional teams (marketing, sales, product, and customer service) to ensure CRM strategies align with overall business goals
• Oversee the execution of email, push and sms marketing campaigns, ensuring they are impactful and timely
• Monitor and report on the success of CRM campaigns and initiatives, adjusting strategies based on data-driven insights
• Maintain an in-depth understanding of industry best practices, new CRM technologies, and tools that can enhance customer engagement
• Provide leadership in integrating CRM strategies with both online and offline retail experiences, ensuring a seamless customer journey across all touchpoints
• Work closely with the IT and data teams to ensure CRM systems and tools are optimized for maximum efficiency and effectiveness

• 5-7 years of experience in CRM management, preferably within ecommerce or fashion retail
• Strong analytical skills with experience using CRM software (e.g., Insider, dEngage) and data analysis tools to drive decision-making
• Experience with SQL and BigQuery is a plus for advanced data analysis and reporting.
• Solid understanding of both online and offline store CRM strategies and how they interconnect to deliver a unified customer experience
• Experience in managing customer segmentation, loyalty programs, and targeted campaigns
• Excellent communication and interpersonal skills, with the ability to work collaboratively across departments
• Strong problem-solving abilities and the capacity to think strategically while being hands-on with execution
• A customer-centric mindset with a passion for improving customer experience and engagement.

• Experience with marketing automation tools and email marketing platforms
• Knowledge of e-commerce platforms and digital marketing strategies
• Previous exposure to multi-channel CRM systems and strategies