Sell maximum number of vehicles possible
Achieve maximum profitability on sales
Ensure highest degree of customer satisfaction to achieve customer loyalty
Ensure customer awareness of options, accessories, extended warranty and finance facilities
Help Retailer to achieve industry-leading standards of customer care and process efficiency
Number of personal customer contacts Number of newly created leads
Number of incoming orders / completed sales Number of deliveries
Unattended lead ratio
Data quality
Customer satisfaction index (CSI mystery shopping)
Conversion rate (leads/sales, leads/test drives, test drives/quotations)
Conducting test drives