Social Media Specialist

• Proficient in analyzing Key Performance Indicators that define the effectiveness of social media campaigns.
• Experience in social media content plan.
• Passionate social media handler with a thorough understanding of search engine optimization and key online promotional activities.
• Proven track record of published content as a writer, blogger, or social media handler.
• Efficient in exchanging knowledge through written and informal discussions with colleagues and senior management.
• A cheerful individual with a zeal to understand the target audience and devise social media plans accordingly.

• Strong understanding of social media platforms (Instagram, TikTok, Snapchat, Facebook) and their respective audiences.

• Excellent writing, editing, and communication skills, focusing on lifestyle copywriting for social media.

• Basic Graphic designing skills for social media banners, posters, other art.

• Proficiency in using social media management tools and analytics tools (e.g., Instagram Insights, Snapchat Analytics).

• Knowledge of the appliance/electronics industry is a plus

• Bachelor’s degree in computing, marketing, Communications, or related field