Senior Content Producer

About invygo

invygo was founded in 2018 in Dubai with the purpose of redefining mobility in the Middle East and North Africa (MENA). Fuelled by a passion for innovation, technology and mobility, our mission is to empower people to move on their own terms, minimising the frustrations caused by traditional car ownership models. We make car access seamless and flexible for everyone. We believe invygo is the smartest way to move, and to keep living up to our ideal, we rely on our people to share these goals and ambitions. Headquartered in Dubai, with offices in Riyadh and Cairo, our team consists of passionate, dedicated, bold innovators that are relentless in enabling the company to deliver a trusted and personalized experience that transforms how people move in MENA. With successful expansions into UAE, Saudi Arabia and Qatar, our footprint is rapidly growing as we continue to innovate and transform the automotive landscape across the region.

At invygo, we’re not just offering a service; we’re crafting a new era of mobility in MENA. We are always seeking passionate, dedicated and innovative thinkers to join us in making our future vision a reality. If you are that person, join us in moving the MENA mobility landscape forward and continuing to insure that invygo is, and remains, the smartest way to move.

Role Overview:

The Senior Content Producer will play a pivotal role in shaping our brand’s visual and storytelling identity. Reporting directly to the Head of Marketing, you will oversee the entire content production lifecycle—from ideation (working with the creative team and head of marketing) to final delivery. You’ll be responsible for ensuring all content meets the highest quality standards, aligns with our brand, and engages our target audience effectively.

Key Responsibilities:
Content Production & Creative Leadership:

• Plan, manage, and execute end-to-end content productions, including video, photography, and multimedia projects.
• Lead filming and editing processes, ensuring a polished and professional final product.
• Source and manage talent, locations, and production resources.
• Oversee the creative direction and visual style of content to ensure brand consistency.

Project Management:

• Develop and maintain production schedules, ensuring projects are delivered on time and within budget.
• Manage production budgets, ensuring cost-efficiency without compromising quality.
• Collaborate with internal stakeholders, including marketing, design, and product teams, to align content with broader business goals.

Quality Assurance:

• Establish and maintain standards for content quality, ensuring all deliverables are visually compelling, engaging, and on-brand.
• Conduct quality control reviews of content before final release.

Team & Vendor Coordination:

• Build and maintain relationships with freelance crew, production houses, and creative vendors.
• Oversee and mentor junior producers, editors, and freelancers as needed.

Strategic Contribution:

• Partner with the Head of Marketing to align content strategies with campaign goals and business objectives.
• Stay informed of industry trends and emerging technologies to innovate content production processes.