Marketing Services Director - Saudi

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Strategic Leadership and Innovation

• Drive visionary leadership in strategic planning, development, and implementation of annual/multi-year marketing plans for KSA clients, enhancing Visa’s client marketing agenda.
• Leverage high-impact sponsorship assets, strategic partnerships, and advisory services to deliver on Visa’s business priorities, including driving cross-border transactions, growing premium segments, and accelerating eCommerce volumes.
• Uncover new market opportunities to deliver value-added services to clients and cardholders, driving market penetration and growth.
• Spearhead digital marketing transformation to help clients drive a more focused and efficient effort on accelerating customer acquisitions, deepen spends engagement, and improving loyalty and retention rates, leveraging cutting-edge digital tools and data-driven strategies.
• Adapt and localize global and regional marketing initiatives to address specific market needs and opportunities, ensuring they resonate and drive engagement within KSA.
• Activate global sponsorship and product platform initiatives across KSA, maximizing their impact and visibility.

Stakeholder Engagement and Collaboration

• Foster robust, collaborative relationships with internal and external stakeholders, including clients, agency partners, third parties and the government.
• Lead and engage cross-functional teams to execute client marketing initiatives, ensuring alignment and synergy between marketing and business objectives.
• Optimize Marketing VIK (Value-in-Kind) plans to deliver on client and Visa objectives, enhance efficiency and deliver maximum client value, leveraging internal and external partnerships.

• 10 or more years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters/ MBA/JD/MD) or at least 3 years of work experience with a PhD

Preferred Qualifications

• 12 or more years of work experience with a Bachelor’s Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhD
• Strategic visionary with a strong commercial acumen and exceptional negotiation skills.
• Data-driven decision maker capable of leveraging insights to create engaging marketing opportunities and drive strategic outcomes.
• Master planner and project manager with a proven ability to deliver flawless execution and impactful results.
• Relationship builder and influencer adept at forging strong partnerships with clients and stakeholders, and negotiating win-win solutions.
• Marketing expert with significant experience in brand management, campaign planning, marketing strategy, and execution.
• P&L savvy with a deep understanding of key financial drivers to build compelling business cases.
• Digital marketing guru with expertise in performance marketing and modern digital practices.
• Experienced client manager with a track record of managing external clients and agencies, and developing integrated campaign materials.
• Self-starter with high energy and a proactive approach to self-management and goal achievement.
• Culturally aware leader committed to fostering an inclusive and multicultural work environment.
• Willingness to travel as required, adhering to Visa’s safety and security policies.

Experience & Qualifications

• Retail banking, cards marketing, and FMCG experience is a plus.
• Advanced degree in Business, Management, Advertising, or a related field.
• Proven relationship management skills with a track record of excellence.
• Extensive marketing management experience (10-12+ years), demonstrating outstanding performance and leadership.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.