Marketing & Promotions Manager - Real Estate Industry

Our client, a prominent real estate and property development company, is looking for a highly skilled Marketing & Promotions Manager to join their team. This role involves shaping and executing marketing strategies to enhance brand awareness, promote real estate offerings, and drive sales growth. The selected candidate will oversee marketing initiatives, coordinate campaigns across various platforms, and collaborate with key stakeholders to maximize market visibility.

Key Responsibilities

• Design and implement comprehensive marketing and advertising strategies that align with business goals and audience segmentation.
• Monitor and analyze market trends, customer behaviors, and performance metrics to fine-tune strategies.
• Manage and optimize the digital marketing landscape, covering SEO/SEM, social media campaigns, content marketing, and online ads.
• Spearhead the organization of events, property exhibitions, and open houses.
• Develop and execute lead generation campaigns to turn prospects into buyers.
• Oversee the creation and deployment of compelling marketing collateral such as brochures, online listings, videos, and advertisements.
• Build and maintain strategic partnerships with media outlets, agencies, and influencers.
• Mentor and lead a marketing team to ensure performance is aligned with corporate expectations.
• Effectively allocate marketing budgets to maximize resource utilization.
• Present regular performance reports to senior management, including insights on ROI, KPIs, and continuous improvement efforts.