Responsibilities:
· Design and implement a comprehensive content marketing strategy aligned with business goals.
· Conduct audience research to tailor content to target demographics.
· Produce high-quality articles, white papers, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy
· Produce a high-quality, engaging multimedia content (web copy, videos, social media posts, images, infographics, presentation content, newsletters, product descriptions, blogs etc.)
· Build and manage content calendars, written guidelines and ensure timely publication.
· Optimize content for search engines (SEO) to improve rankings and traffic.
· Serve as an exemplary writer, consistent with our company’s tone and mission. You write clean, concise, well-polished copy
· Edit content produced by the team, including conceptualizing the projects upfront, assigning projects and overseeing development and copy-editing prior to publishing
· Continuously measure and analyze content performance metrics (traffic, engagement, conversion). Create reports leveraging Google Analytics, and report to stakeholder.
· Build and maintain editorial calendar and written guidelines
· Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective editorial calendar
· Work closely with cross-functional teams (e.g., sales, product, design) to ensure articulate consistency and alignment.
· Interact with content specialists, graphic designers and internal team members to create and review all content & ensure consistent message
· Push the business to adopt better content creation practices through frequent testing of new content formats and distribution channels, including championing the increased use of data visualization
· Management of all creative resources including designers, writers, and other agency personnel
· Research and write content for websites, blogs, newsletters, and social media.
· Optimise content for search engines and user engagement.
· Collaborate with marketing/Sales and design teams for content alignment.
· Edit and proofread content for grammar, style, and accuracy.
· Stay updated on content marketing trends and techniques.
· Develops and delivers high-quality content, such as text, images, and videos, to support the project's goals.
· Oversee all written content, from product descriptions to blog posts and newsletters.
· Manage all external creative resources including writers, designers, and agencies.
· Maintain a consistent brand voice across all content channels.
· Ensure all content compliance with company guidelines and standards.
· Develop and execute content marketing campaigns to support product launches, events, and promotions.
· Monitor and adjust campaigns based on performance data and report feedback to stakeholders.
· Create and develop, both process and training documentation
Location: Jeddah, Kingdom of Saudi Arabia
Content Marketing Manager
We are seeking a creative and strategic Content Marketing Manager in Jeddah, Saudia Arabia to join our team and drive impactful content strategies that engage and convert.
Required Skills:
· Content Creation: Strong writing, editing, and storytelling skills in all multimedia content.
· SEO Knowledge & Digital Marketing Tools: Experience with keyword research, on-page, and off-page SEO. (CMS) platforms, email marketing and social media management tools.
· Analytics: Proficiency in tools like Google Analytics, SEMrush, Ahrefs or similar.
· Project Management: Ability to manage multiple projects, juggle priorities and meet deadlines.
· Communication: Excellent verbal and written communication skills.
· Strategic Thinking: Ability to align content strategies with overall business objectives across all content channels.
· Adaptability: Quick to adjusting engagement driven content strategies based on analyzing market trends and data.
· Business Savvy and Marketing Maven: The ideal candidate will have deep enterprise SaaS experience and/or have deep experience in ecommerce in retail. S/he will pride him/herself on being ahead of the market. S/he will be passionate about identifying and prioritizing strategic Marketing Communication opportunities and driving overall strategy
· Data-Driven: The ideal candidate will be responsible for driving all metrics around Marketing and Communications activities to improve ROI
· Innovation: The ideal candidate will be relentlessly focused on positioning Showpad as an innovator and industry leader through the creation of new and valuable strategies, programs, and features.
· Teamwork: The ideal candidate will be committed to working together in a respectful, transparent and trust-based way in all interactions, large and small
Other Skills:
· Strong communication skills
· Ability to develop, organize, and maintain process documentation
· Ability to create, update, and maintain training documents
· Excellent grammar, punctuation and spelling skills
· Experience/consistent performance in deadline-oriented environment due to tight time restraints and volume of work
· Ability to manage multiple projects and juggle priorities
· Clear, effective communicator—verbally and in writing—with the ability to be persuasive
· Demonstrated ability to work productively with counterparts in a cross-functional capacity
· Must be able to respond quickly in an environment of changing priorities
· Must be able to set relevant priorities on a daily basis as the job requires
An uncompromising approach to hitting deadlines
· Results-oriented; proven ability to prioritize, drive and achieve results through self and others under time pressure.
· Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, professional environment.
· Must be able to communicate in a calm and collected fashion
· Editorial mindset that seeks to understand what audiences consume and how to create it
· Ability to analyze and present content and social performance
· Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of traffic, leads and sales
· Strong knowledge of content marketing strategy and channels
Key Qualifications
· Bachelor’s or Master’s in marketing, communications, journalism, political science background (lawyer) or related discipline
· 2+ years of content marketing or direct copywriting experience. ideally in B2B/B2C or e-commerce.
At the heart of Hab head office, we stand as a bridge between innovative technologies and your unique needs. Every story has a beginning, and ours began with a passion: to revolutionize industries with cutting-edge products and services. We’ve grown in scale and values, firmly believing in authenticity, commitment, and approachability. From our exclusive partnerships across the USA and Indonesia to our roots in Saudi Arabia and the Gulf, we work to bring you products and visions realized. Discover our world, where technology meets trust.