SEO Expert

POSITION: SEO Optimization Executive

BRAND: The Migration & Studywise

AVAILABLE POSITIONS: 01

BUSINESS: Immigration Services

LOCATION: Lahore

JOB DESCRIPTION:

We are looking for an SEO Optimization Executive to enhance our online visibility, organic traffic, and lead generation. The ideal candidate should have expertise in on-page, off-page, and technical SEO strategies to improve search engine rankings and drive quality leads.

Key Responsibilities:

• Conduct keyword research to optimize website content and improve organic rankings.
  
• Implement on-page SEO strategies, including meta tags, headings, internal linking, and URL optimization.
  
• Develop and execute off-page SEO strategies, including backlink building and outreach.
  
• Monitor website performance, rankings, and traffic using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
  
• Optimize website speed, mobile-friendliness, and overall technical SEO health.
  
• Collaborate with the content and marketing team to ensure SEO best practices are implemented in blogs, landing pages, and marketing campaigns.
  
• Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
  
• Track and report SEO performance metrics, providing insights and recommendations for improvement.
  
• Optimize local SEO strategies to improve visibility in relevant markets.
  

Education: Bachelor’s degree in Marketing, IT, Computer Science, Business, or a related field.
Experience: 2-4 years in SEO, digital marketing, or search engine optimization.
Skills:

• Strong knowledge of Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and other SEO tools.
  
• Experience in technical SEO, website audits, and page speed optimization.
  
• Familiarity with WordPress, HTML, and basic website structures.
  
• Understanding of content marketing and SEO-friendly content strategies.
  
• Ability to analyze search trends, competitors, and performance data to enhance SEO strategies.
  
• Strong analytical and problem-solving skills..