Position Title: SEO Expert
Timings:4:00pm - 1:00am (Onsite)
Department:SEO & Marketing
Location: Ikonic, Plot # 176, Korang Road, near Rahat Bakers, 10/3, Islamabad
About Us:
IKONIC is a US based IT company, headquartered in Miami, Florida. It is a group endeavor that mixes experience with agility, honesty, teamwork, trust, and insight into the future. We are a team of top-notch developers who believe in providing solutions to your every problem. Our previous projects and a journey of nine years make us the leading name whom you can trust for adding value to your business. We believe that we can present a solution to your every problem, complementing innovation with sustainability. It is through our established repository of experiences that we offer a unique solution to every problem. Our services are available across the globe in a time zone aligned manner.
Position Purpose:
We are looking for SEO Expert who will be responsible for managing all search engine optimization and marketing activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
Education & Professional Qualification:
- Degree(s)/Major(s): Bachelors or equivalent degree from a reputed educational Institute, preferably in computer sciences, or IT related field
- Certification(s): Not mandatory, but certification in a relevant field is a plus.
Experience:
- Minimum 3 years of proven SEO experience with a focus on US-based websites.
- Proven ability to optimize sites and content for software and SaaS industries, ensuring technical SEO best practices and content alignment with user intent and business objectives.
- Demonstrated success in driving organic growth through strategic SEO campaigns tailored to the US market, utilizing data-driven insights to refine strategies and improve search rankings.
- In-depth experience with tools like Google Analytics, Google Search Console, Adobe Analytics, and Google AdSense for tracking, reporting, and optimizing SEO performance across multiple platforms and websites.
- Deep knowledge of SEO site structure best practices.
Responsibilities:
Develop and Execute SEO Strategies:Create and implement strategies to improve search engine rankings and drive organic traffic for software and SaaS websites.
Keyword Research & Content Optimization:
Conduct keyword research and optimize website content, blog posts, and marketing materials for target keywords.
Monitor SEO Performance: Track SEO performance using tools like Google Analytics and Search Console, adjusting strategies as needed to improve rankings.
Manage On-Page, Off-Page, and Technical SEO: Oversee all aspects of SEO, including on-page optimization, off-page SEO, and technical SEO.
Collaborate with Teams: Work with developers, content creators, and marketers to ensure SEO best practices are followed across the website, content, and digital campaigns.
Content Creation & Editing: Write and edit high-quality, SEO-friendly content for product pages, blogs, and case studies. Ensure content aligns with SEO goals and user intent.
Conduct Competitor & SEO Audits:
Analyze competitors' SEO strategies and conduct technical audits to identify opportunities for improvement in site structure and performance.
Link Building & Influencer Outreach: Develop a link-building strategy and cultivate relationships with industry influencers and publishers to improve backlink profile and site authority.
Stay Updated with SEO Trends: Keep up with the latest SEO trends, search engine algorithm changes, and best practices, adapting strategies accordingly.
Report & Communicate SEO Results: Regularly report on SEO performance and collaborate with the team to meet business goals.
RequirementsDeep Understanding of Search Engine Algorithms:
Strong knowledge of how search engines rank software services and SaaS websites, with the ability to adapt strategies based on algorithm updates.
Keyword Research & Data Analysis Expertise:
Proficient in using advanced keyword research tools and data mining techniques to identify high-value keywords and optimize content for SaaS and software services.
Onsite & Offsite SEO Knowledge:Expertise in both onsite SEO (content optimization, internal linking, metadata) and offsite SEO (link building, influencer outreach) specific to the software and SaaS industries.
Technical SEO Skills:Working knowledge of HTML, CSS, and JavaScript, with an understanding of their impact on SEO for SaaS and software product websites, ensuring optimal performance.
Up-to-Date with SEO Trends:Continuously monitors the latest SEO trends, search engine updates, and best practices, with a focus on the software services and SaaS markets.
Competitive Analysis in the Software & SaaS Sector:Ability to perform in-depth competitive analysis within the software and SaaS industries, identifying opportunities for improving search rankings and market positioning.
Data-Driven Approach:Comfortable working with large volumes of data, using analytics tools to track SEO performance, measure ROI, and refine strategies.
Creative & Strategic Problem Solver:Strong ability to think creatively and strategically, identifying opportunities and resolving SEO challenges within the software and SaaS product space.
Proficient in English:Exceptional command of the English language for creating high-quality, SEO-friendly content and effective communication with teams and stakeholders.
Team Player & Independent Worker:Able to collaborate with cross-functional teams and work independently to meet deadlines and achieve SEO goals.
Organizational & Analytical Skills:Strong organizational skills with the ability to prioritize tasks, manage time effectively, and analyze performance metrics to drive continual improvement.
Eagerness to Learn & Teach:Willing to learn new SEO strategies and technologies, and share knowledge with team members to foster a collaborative, growth-oriented environment.
Benefits- EOBI
- Provident Fund
- Market Competitive Salary
- Medical Health Insurance
- Annual Leaves
- Casual leaves
- Sick Leaves
- Bereavement Leaves
- Marriage Leaves
- Paternity Leaves
- Maternity Leaves
Why Should You Join IKONIC?At IKONIC, we believe in providing development opportunities to all its employees which is why our job comes with a variety of challenging assessments meant to catapult your career to the next level. This is made evident with our offerings such as:
- A growth mindset through the help of experienced and helpful Mentors. Ikonic is made up of passionate individuals who aim to support each other in their training as well as day-to-day tasks.
- A Dynamic Environment where we focus on encouraging initiatives, promoting agility and creating a work/life balance. We know the value you bring in and we aim to nurture it.
- Market Competitive Compensation based upon your professional qualifications and skill set.
- As an Equal employment opportunity provider. All employment associated decisions are based on an individual's merit.
Note: Above goals and job descriptions are indicative and subject to change.