الوصف الوظيفي
About the RoleWe are seeking a highly motivated and experienced Senior Digital Marketing Specialist to join our growing team. In this role, you will be responsible for developing and executing successful digital marketing campaigns across various channels, including Facebook, Google Ads, Bing Ads, and Alibaba Ads, to drive lead generation and conversions for both B2B and B2C audiences. You will also play a key role in improving our website's search engine visibility and organic traffic.Qualifications: 5-7 years of proven experience in digital marketing, with a strong focus on paid social media advertising, search engine marketing (SEM), and SEO. Proven experience managing and optimizing campaigns across multiple platforms: Facebook Ads, Google Ads, Bing Ads, and Alibaba Ads. Strong understanding of B2B and B2C marketing principles and best practices. Experience with lead generation and conversion optimization techniques. Excellent analytical and problem-solving skills. Proficiency in data analysis and reporting tools (e.g., Google Analytics, Google Data Studio). Strong written and verbal communication skills. Highly organized and detail-oriented. Ability to work independently and as part of a team. Bachelor's degree in Marketing, Business, or a related field (preferred).
