MIDDLE MANAGEMENT POSITION - CORPORATE BRAND & EVENTS

COMPANY OVERVIEWOur Client, a Karachi based company, seeks to appoint an experienced and seasoned professional for the following role:

Key Responsibilities

Marketing Strategy & Brand Development

• Develop and execute comprehensive marketing plans and brand campaigns across ATL, BTL, and digital platforms
• Enhance corporate brand identity, personality, and essence through continuous improvement

Brand Communication & Media Planning

• Design and implement effective brand communication strategies, including media planning, budgeting, and selection
• Manage ATL media, including electronic, print, outdoor, and other channels

Agency Collaboration & Creative Assets

• Collaborate with agencies to develop artworks, designs, and campaigns
• Ensure timely delivery of creative assets for campaigns, events, and activities

Budget Management & Process Coordination

• Manage departmental budgets for advertising, social media, publications, and collateral design/production
• Coordinate cross-functional activities, set brand planning calendars, and ensure timely completion of deliverables

Event Management & Sponsorships

• Oversee promotional events to create brand awareness and identity
• Manage sponsorship portfolios to maximize brand mileage through digital branding, installations, and event venue branding initiatives

Education

• Minimum 16 years of education, preferably Masters from a renowned and HEC recognized university or institution/equivalent foreign degree holder institution, preferably in Marketing, Communications or a related field.

Experience

• Minimum 6-8 years of professional experience, preferably in a large national/multinational organization with at least 2-6 years of related functional experience in a similar role at an equivalent position.

Requirements

• Strategic Marketing Expertise: Proven track record of developing and executing successful marketing strategies, plans, and campaigns
• Collaborative Leadership: Skilled collaborator with a talent for influencing stakeholders, building cross-functional relationships, negotiating with peers, and driving alignment
• Holistic Thinking: Strategic mindset with expertise in business, creative, planning, and targeting
• Decisive Action: Proven ability to make critical decisions under pressure and respond effectively to security incidents
• Diverse Team Management: Experienced leader with a track record of managing and leading diverse teams to achieve outstanding results

Age

• The candidate should be preferably not more than 40 years of age as of the last date of submission of application.

If you have the required experience and educational qualification to take up the challenging role, you are requested to apply by March 4, 2025 at http://jobs.hrs-int.com/
Only shortlisted candidates will be contacted.
www.hrs-int.com