Client company introduction:
The client is a fast-growing automotive enterprise specializing in brand-new and pre-owned Chinese vehicles. With a strong presence in B2B, B2C, retail, and marketplace sales, we offer high-quality vehicles, expert after-sales services, and seamless solutions. Driven by innovation, we aim to be a market leader, expanding into new regions and setting industry benchmarks.
Job Overview:
We seek a Head of Marketing to drive brand awareness, customer engagement, and market expansion. This role requires strategic leadership in branding, digital marketing, PR, and OEM partnerships, ensuring alignment with market trends and regulatory requirements.
Responsibilities:
Develop and execute a strategic marketing plan across MENA and key markets.
Lead brand building, digital campaigns, social media, and PR efforts to enhance visibility.
Identify and collaborate with influencers, events, and third-party partners.
Conduct market research to track trends, pricing, and competitive intelligence.
Oversee classified ad postings and customer engagement strategies.
Ensure alignment with OEM marketing strategies and maximize OEM resources.
Manage the marketing budget and drive ROI-focused campaigns. Lead and mentor a high-performing marketing team.
Qualifications & Skills:
Job Details:
Experience: 3+ Years
Work Days: Monday to Friday
Location: Karachi
About HR Ways:
HR Ways is an award-winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from world's biggest SaaS Companies to the most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil, and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.