The General Manager Sales & Marketing should have a strategic mindset to develop marketing strategies that support future growth plans, ensuring marketing goals align with capacity-building initiatives. He must possess the expertise to create an effective mix of geographical regions, customers, and products to streamline business expansion Plans. By aligning expansion plans with marketing strategies, the manager will help the company enter the right markets, attract more customers, and diversify product offerings, positioning the business for long-term success.
Key Requirements: