Digital Marketing Specialist – Marketing Automation – Beyond Distribution
This job is available in 2 locations Job Type Regular Job Id R225744 Posted Date: 02/14/2025 JOB DESCRIPTION
Position:
Digital Marketing Specialist – Marketing Automation – Beyond Distribution
Job Description:
Arrow’s Enterprise Computing Solutions (ECS) is a globally recognized technology leader specializing in
value-added distribution, business consulting, and digital enablement services. We collaborate with leading technology manufacturers to deliver
cutting-edge solutions that drive business growth. Our digital marketing team plays a key role in shaping our global marketing strategy, ensuring innovation and impact across all customer touchpoints.
What You Will Be Doing
As a
Digital Marketing Specialist – Marketing Automation - Beyond Distribution, you will be responsible for designing, executing, and optimizing
marketing automation campaigns to engage end-user customers and drive business growth. Your key responsibilities will include:
Developing and executing
email marketing campaigns, including segmentation, testing, and deployment.
Managing
marketing automation integrations with CRM while ensuring compliance with established processes.
Analyzing
campaign performance metrics, identifying insights, and implementing improvements.
Researching and applying
best practices in marketing automation to enhance engagement and conversion.
Conducting
A/B testing to optimize productivity, conversion rates, campaign ROI, and sales impact.
Supporting key marketing operations, including
lead nurturing, lead scoring, segmentation, and data management.
Collaborating with creative and marketing teams to
bring strategies to life through innovative digital execution.
Who We’re Looking For
Proven experience in digital marketing execution and
hands-on expertise in marketing automation.
Strong knowledge of
CRM integrations and marketing automation platforms.
Analytical mindset with the ability to interpret
campaign performance data and optimize strategies.
Experience with
A/B testing and data-driven decision-making.
Excellent
communication and project coordination skills to work cross-functionally with different teams.
Full permanent contract with a competitive salary.
Comprehensive social benefits, including
CNSS, CIMR, and health insurance.
A
collaborative and dynamic team environment with passionate professionals.
A
work culture where you can make a real impact.
The opportunity to
work within an international organization that is recognized globally in its sector.
This role reports to the
Digital Marketing Manager and offers an exciting opportunity to
drive innovation and play a key role in our
global digital marketing strategy.
#LI-FR1
Location:
MA-Casablanca, Morocco (Boulevard Al Quods)
Time Type:
Full time*
Job Category:
Marketing and Communications
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