The Digital Marketing Executive will assist the Graphic Design Manager with implementing the strategy for all social media requirements and increase engagement. The goal of the Digital and Social Media Department is to support the marketing efforts in increasing brand awareness and generating leads. Supporting strategically and tactically the marketing efforts of all the automotive businesses, through high quality digital and social media activity.
• Create monthly content calendar plan that will be published on all social media platforms throughout the month
• Photoshoots and video shoots of vehicles, events, and activities
• Daily maintenance of websites to keep up to date
• Updating and maintaining mobile application as necessary
• Plan, develop, manage and report on social media content
• Liaise with marketing to coordinate our efforts
• Track campaign success by agreeing with marketing on pre-defined goals
• Ability to lead participants in the social media conversation, passionate about multimedia, blogging, micro-blogging
• Create Analytical reports to analyze our on line presence.
• Vibrant personality and mature attitude that is representative of a respectable and dynamic brand.
• A Kuwaiti with strong literacy in English & Arabic equally is preferred who is dynamic, up to date digitally and enjoys working within a team of diversified backgrounds & cultures
• Bachelor Degree in a related field (Marketing, Communications)
• Must be able to demonstrate a high level of knowledge and passion for cars and accessories to connect with enthusiasts
• Preferable to be well connected within the on-line networking community throughout Kuwait.
• Fluent in both Arabic and English.
• Ability to create video and photographs for social media use is an advantage.