Sr Manager, Brand and Communication – Philips Indian Subcontinent
As the Brand & Communications Manager for the Philips Indian Subcontinent, you will play a crucial role in driving brand visibility and reputation for Philips in India. You’ll be responsible for strategizing and executing a wide range of communications initiatives, working closely with internal teams and external partners to position Philips as a leader in health technology.
Are you a communications expert with diverse experience in branding, public relations, and digital marketing? Do you thrive in a dynamic HealthTech environment? If so, we invite you to join us and help transform how Philips innovates while strengthening our external reputation.
Key Responsibilities
In this role, you will:
- Develop and execute strategic communication programs to enhance Philips’ brand presence in India, both externally and internally.
- Drive brand positioning efforts to increase visibility for Philips India through PR and media engagements, collaborating with the Head of Communications and PR agency.
- Lead digital initiatives for product launches, announcements, and talent branding on Philips’ website and social media platforms.
- Oversee internal communications, including engagement campaigns, events, and the use of internal platforms such as Yammer/Viva Engage.
- Build and implement a comprehensive digital communications strategy, including social media, website content, and influencer engagement, with hands-on experience in tools like Sprinklr and Hootsuite.
- Engage with industry bodies for events, awards, and ensure spokespersons are well-prepared for public appearances.
- Ensure all communication aligns with Philips’ global brand guidelines and best practices.
Key Objectives
- Plan and strategize communication initiatives for both internal and external audiences.
- Take ownership of PR and media relationships to strengthen Philips' public image in India.
- Manage the development and flawless execution of communication campaigns across various channels, ensuring they are on-brand, on-time, and within budget.
- Collaborate with cross-functional teams and external agencies to deliver impactful and trackable results.
- Support key organizational activities such as quarterly meetings, town halls, and visits from global leadership.
Who You Are
To succeed in this role, you should have:
- A Bachelor’s degree in Marketing, Communications, or a related field, with > 10 years of experience in branding, communications, and digital marketing, ideally within a multinational company or PR agency.
- Excellent communication skills, including the ability to articulate complex ideas clearly and persuasively in both written and verbal formats.
- Strong stakeholder management experience, with a proven track record of aligning and managing expectations across diverse groups.
- Extensive PR and media relations experience, with the ability to handle multiple stakeholders effectively.
- Familiarity with social media tools and strategies, particularly in a B2B context.
- A strategic mindset with the ability to drive results and demonstrate impact through measurable outcomes.
- The ability to work independently and manage multiple priorities in a fast-paced, digital media environment.
Key Behavioral Competencies
- Drives Vision and Purpose
- Strategic Mindset
- Balances Stakeholders
- Independent Worker
- Hands-on Approach
You Are Part of:
You will report to the Head of Brand, Communications & Digital for the Indian Subcontinent Market and collaborate with the global Philips Brand & Communications function, working closely with Communications Business Partners to manage the internal and external communications needs of Philips India.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.
Learn more about our business.
Discover our rich and exciting history.
Learn more about our purpose.
Read more about our employee benefits.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips.
Learn more about our commitment to diversity and inclusion here.
Additional Information
Work authorization is a precondition of employment. The company will not consider who require sponsorship for a work-authorized visa, now or in the future.
Company relocation benefits will not be provided for this position. For this position, you must reside in one of the listed locations.
اطلب مساعدة الخبراء لكتابة سيرة ذاتية مميزة.
