Amazon and MX Player recently joined forces to accelerate premium free entertainment for 250 million users in India. With this acquisition, Amazon merged two of India’s most popular free AVOD (or ad-supported video on demand) services – MX Player and Amazon miniTV into one service - Amazon MX Player.
This is an exciting new chapter in the free entertainment space in India. We are uniquely positioned to delight millions of viewers, by offering high-quality entertainment and streaming experiences, for free! We are also excited to offer our advertiser partners amazing new opportunities to reach out to this wide and diverse audience.
We are looking for senior Product leader, who can help Ads product strategy, viewer and advertiser experience. This is an exciting opportunity for someone who wants to work in a start-up like environment and is passionate about new product experiences.
You can read about the service here:
- https://www.aboutamazon.in/news/entertainment/amazon-minitv-mx-player-merger
- https://economictimes.indiatimes.com/industry/media/entertainment/amazon-merges-minitv-with-mx-player-to-create-a-free-streaming-giant/articleshow/114007982.cms
This role reports into the head of Amazon MX Player Ads Product. You should be comfortable with building structure in a high growth and ambiguous environment and have the ability to work with multiple stakeholders / teams.
Key job responsibilities
Amazon MX Player has multiple monetization models, ads placements on the service allows advertisers to use high visibility properties to reach the right audiences and drive advertiser’s outcomes. This role will bring together the vast reach of MX Player, with the advertising tech that leverages Amazon’s billions of customer signals for targeting.
As a Sr. Product Manager on the ad products team, you’ll have an end-to-end ownership of ad product, placements, design, and technology required to ensure our end customers have a relevant and compliant advertising experience.
You will:
- Lead the development and execution of a bold customer-focused product strategy and vision.
- Build products to scale the indirect revenue business.
- Collaborate closely with cross-functional teams, including engineering, science, legal, operations, and business stakeholders, to define and execute a product roadmap
- Work back from our customers by learning from their feedback, measurements, and other data sources to identify pain points and ensure we are building the right features over time.
- Monitor key performance indicators (KPIs) and analyze metrics to measure the impact of addressable inventory, identify areas for improvement, and drive optimization.
- Work closely with engineering around technology decisions and strategy related to a product.
- Collaborate with other teams at Amazon to elevate our overall advertising experience
- Own your launches by partnering with engineering, marketing and other teams to maximize the outcomes of your team's work
- 6+ years of product or program management, product marketing, business development or technology experience
- Bachelor's degree
- Experience owning/driving roadmap strategy and definition
- Experience with end to end product delivery
- Experience with feature delivery and tradeoffs of a product
- Strong analytical skills with understanding of basic SQL
- Experience in influencing senior leadership through data driven insights
- Experience working across functional teams and senior stakeholders
- Master's degree
- Prior experience in working in consumer facing products, e-commerce or advertising tech