Specialist - Adobe Campaign Execution

Introduction
A career in IBM Consulting embraces long-term relationships and close collaboration with clients across the globe. In this role, you will work for IBM BPO, part of Consulting that, accelerates digital transformation using agile methodologies, process mining, and AI-powered workflows.

You’ll work with visionaries across multiple industries to improve the hybrid cloud and AI journey for the most innovative and valuable companies in the world. Your ability to accelerate impact and make meaningful change for your clients is enabled by our strategic partner ecosystem and our robust technology platforms across the IBM portfolio, including IBM Software and Red Hat.

Curiosity and a constant quest for knowledge serve as the foundation to success in IBM Consulting. In your role, you’ll be supported by mentors and coaches who will encourage you to challenge the norm, investigate ideas outside of your role, and come up with creative solutions resulting in groundbreaking impact for a wide network of clients. Our culture of evolution and empathy centers on long-term career growth and learning opportunities in an environment that embraces your unique skills and experience.

Your Role and Responsibilities
As an Execution Specialist for Campaign Management, you are responsible for facilitating the migration of existing campaign management processes to the Adobe campaign classic platform supporting audience development through production Partners and Marketing Managers, and ensuring timelines are met using existing and newly migrated platforms. You will perform data validation using SAS and mainframe to ensure 100% accuracy of the target audience.

Your primary responsibilities include:

• Support campaign, workflow, and data migration for Adobe campaign.
• Lead documentation on processes and compliance requirements and develop specialized requirements for data output.
• End-to-end campaign management experience, building workflows and deploying campaigns.
• Support deep dive testing for Campaign Migration.
• After migration perform audience generation using Adobe Campaign Classic or Marketo or Salesforce tools.

Required Technical and Professional Expertise

• Graduate with a minimum of 2+ years of experience in Campaign Management.
• Experience in data migration and process mapping.
• Knowledge of SQL, HTML, XML and JavaScript.
• Design and execute completed marketing techniques.

Preferred Technical and Professional Expertise

• Exposure to multiple marketing platforms for campaign management operations.
• Hands-on experience in updating and communicating marketing tactic status throughout production.
• Ambitious individual who can work under their direction towards agreed targets/goals.
• Ability to handle change and be open to it good time management and an ability to work under stress.