Social Marketing Assistant Manager

Title                 Social Media - Assistant Manager

Department    Global Platform Solutions (GPS) Marketing Team

Location          Gurgaon, India

Reports To      Social Manager (based in UK) with local manager support

Level                4

Fidelity are proud to have been helping our clients build better financial futures for over 50 years. We want people to feel confident and excited about investing with us and our social team plays a critical role in this goal.  If you are you passionate about social media and marketing; you love creating engaging content and campaigns then we've got an exciting opportunity for you!

About the Social team
 

We are an integral part of the digital marketing team who collaborate closely with multiple internal stakeholders and third-party teams. We keep a pulse on social and financial trends and use our creativity and communication skills to engage with prospects and clients wherever they might be.  We are a dynamic and ambitious team who’ll support your development every step of the way.
 

About your role:

• We're looking for someone who can help develop engaging and captivating ideas that grab people's attention. The goal is to make investing exciting and the seemingly complex subjects easy to understand.
• You'll support the creation and delivery of our social media content for our B2C and B2B business units.
• You'll get to work with platforms like LinkedIn, Meta, TikTok, X and Instagram, and use enterprise-level social media marketing tools (mainly Hootsuite). 
• You'll also be responsible for tracking our social channel performance, reviewing data, creating reports and distributing top-line summaries to key stakeholders.
• You’ll look to continually improve the performance of social by through test and learn tactics.
• Effective community management is critical for defending brand reputation and retaining our customers, so you’ll closely monitor and respond to comments or questions coming to us via social.

• You’ll be proficient in social media and campaign management
• Experience within the asset management or wider financial services industry (understanding compliance requirements in social media) would naturally be an advantage but not essential.
• Have familiarity with all social media platforms such as LinkedIn, Meta, TikTok, X and Instagram
• Experience using enterprise-level social media marketing tools for publishing, approval workflows and social listening.
• Able to manage social media monitoring and community management / crisis management - ensuring best practice and working closely with customer service teams
• Strong ability to interpret data and use insights to optimise campaigns.
• Effective relationship management skills with key stakeholders and third-party suppliers.
• Excellent communication, copywriting, proof-reading, and editing skills, along with the ability to distil information into key messages and prioritise in a fast-paced environment.
• Experience using design software tools like Canva and/or Photoshop an advantage

Feel rewarded:

For starters, we will offer you a comprehensive benefits package. We will value your wellbeing and support your development. And we will be as flexible as we can about where and when you work – finding a balance that works for all of us. It is all part of our commitment to making you feel motivated by the work you do and happy to be part of our team.

For more about our work, our approach to dynamic working and how you could build your future here, visit careers.fidelityinternational.com.

As an international financial services organisation, we are in-scope of international regulations in the way that we carry out our work. This position is involved in work that is regulated by the FCA and/or the PRA and their Individual Conduct Rules (COCON) apply to it, along with any other regulation. We provide training on COCON and how it affects our employees. More information about COCON can be found in the Employment Handbook.

Our Values:
 

Integrity – Doing the right thing, every time and putting the client first.

Trust – Empowering each other to take the initiative and make good decisions.

Our Behaviours

Brave - Challenging the status quo, being accountable and speaking up.

Bold - Acting with conviction, encouraging diverse thinking and keeping things simple.

Curious - Learning to do new things in better ways and encouraging fresh thinking.

Compassionate - Having empathy, caring for colleagues, clients & community.