Senior Specialist, Content

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Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people  and empowering them to  thrive, grow meaningful careers and to find a place where they belong.  Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.   

Job title:

Senior Specialist - Content

Reporting to (title):

Marketing Program Owner, Marketing

Experience:

8-10 years

Location:

Gurugram

Position type:

Full time

Timing:

1-10 p.m. (IST)

Job Responsibilities

• This role will primarily involve creating AI-assisted content for various marketing channels, including blog posts, feature articles, success stories, and internal newsletters

• Collaborate with cross-functional teams to collect and present AI success stories from across the organization, highlighting the impact and benefits of AI adoption; integrate AI-generated content into broader marketing strategies and campaigns

• Manage and update AI-related content on internal platforms and other company communication channels

• Assist in organizing and delivering internal AI-focused webinars, lunch-and-learn sessions, and other educational events to promote AI adoption and understanding within JLL

• Leverage AI for predictive marketing analytics, customer engagement chatbots, and automated social media content creation and scheduling

• Should have an impeccable grasp of the English language and know how to keep a consistent tone of voice; ensure adherence to company style guides; excellent writing skills and a sharp eye for proofreading documents

• This position offers hands-on experience with diverse AI models and tools, allowing you to optimize content creation processes and enhance efficiency; apply AI knowledge to practical use cases, engage in continuous learning, and play a key role in driving AI innovation within JLL’s marketing strategies

• Stay updated on AI trends, tools, and best practices in the real estate and marketing industries, providing insights and recommendations to the team

• As an AI evangelist, this role offers the opportunity to influence organization-wide AI adoption and shape JLL’s future AI strategies

• Prioritize tasks, set realistic deadlines, and effectively manage workload to ensure all projects are delivered on time

• Possess excellent people skills - being able to interact with stakeholders, colleagues, and management in a professional and collaborative manner

Key skills and experience

• The role requires 8-10 years of professional experience in content creation, marketing, or a similar role with a focus on technology or AI, and an understanding of functional skills
• Strong understanding of AI concepts and ability to explain them in simple, engaging way
• Familiarity with AI models and AI-assisted content generation tools; ability to implement these tools for content optimization and personalized recommendations
• A methodical thinker who can create content that aligns with specific project objectives while also supporting broader business goals
• Proficiency in Microsoft Suite (Word, Excel, PowerPoint, and SharePoint), content management systems, and enterprise communication software like Poppulo
• Experience in working with one or more AI language models (e.g., GPT) and organizing webinars or online educational events
• Self-motivated and proactive, with a strong desire to learn and grow in the field of AI and marketing
• Responsiveness to communication and tasks is key while ensuring all best practices are applied

Knowledge, skills & abilities

Area of responsibility

Minimum required

Preferred

Education/training

• Bachelor’s or Master’s

• Communication, journalism, or marketing

Years of relevant experience

•  8-10 years of experience

• Experience in content creation with a focus on technology or AI
• Technology journalism, technical writing, or PR within the tech industry

Skills and knowledge

• Copywriting/content creation
• Copyediting and proofreading
• Communication
• Research
• Creativity
• Adaptability
• Excellency in grammar and punctuation
• Microsoft Suite, CMS, AI tools/software

• Ideal candidate will be adaptable and eager to learn new AI tools and technologies as they emerge
• Creative thinker with a passion for innovation and technology 

Communication skills

• Excellent written and verbal communication skills

• Prior experience of work with global clients is preferred

Time management

• Detail-oriented, organized, with problem-solving approach and should be able to manage multiple projects simultaneously while maintaining accuracy

Team player

• Must be a self-starter but also a team player with the ability to multi-task and excel in a fast-paced, matrix, and customer service-oriented environment

JLL is an equal opportunity employer and is committed to developing and maintaining a diverse workforce. JLL strongly believes in equal opportunity for all, without regard to race, color, religion, creed, age, sex, pregnancy, family responsibility (e.g. child care, elder care), national origin or ancestry, citizenship, marital status, sexual orientation, gender identity or expression, transgender status, veteran’s status, genetic information, or status as a qualified individual with a disability, protected leave status or any other protected characteristic in accordance with applicable law. The EEO is the Law poster is available here http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.

The company also endeavors to make reasonable accommodations for known physical or mental limitations of otherwise qualified employees and applicants with disabilities unless the accommodations would impose an undue hardship on the operation of our business. Equal employment opportunity will be extended to all individuals in all aspects of the employment relationship, including recruitment, hiring, promotion, transfer, training, discipline, layoff, recall and termination.

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If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements.  We’re interested in getting to know you and what you bring to the table!

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