Description
EssenceMediaCom is an agency of GroupM, the world’s largest media investment company, and is part of WPP. We are currently looking for a Senior Business Director- Digital to join us. In this role, you will be responsible for demonstrating success in managing media planning businesses for a large brand. Reporting of the role This role reports to the Client Lead 3 best things about the job:
Working with an exciting client known to be bold, ambitious, and creative.
Working with a passionate, driven, and highly capable team.
Opportunity to grow and learn with clients that lean forward with innovations.
In this role, your goals will be: In 3 months:
Have a thorough understanding of the clients’ businesses (KPIs, key challenges, and how they differ from other brands).
Understand the key tools and processes critical to the everyday running of the account.
Managing the day-to-day output of the team with high quality and high responsiveness to client requests
In 6 months:
Thorough knowledge of the media landscape of brands handled
Establish relationships with key media owners.
Embedded yourself into the internal team and understood the different specialist teams you work with
Built a strong, collaborative relationship with your clients, acting as the senior contact across clients.
Improve outputs and presentation of reviews/planning sessions
Suggest improvements in ways of working or processes of any clients
In 12 months:
Begin to consult with clients on their business and how MediaCom can influence business outcomes Drive incremental revenue and drive profitability for the team, including but not limited to fee and contract negotiations.
Lead and deliver all client responses to brief the team in a strategic way
Lead planning response from insight and strategy through to execution
Provide enough and timely feedback/appraisal to direct reports in a thorough and professional manner
What your day job looks like at EssenceMediacom:
Managing and being responsive to client requests, appropriately delegating tasks to individual team members.
Guide team members to develop strategic thinking and media planning skills
Work closely with the specialist teams to ensure you are up to date with their latest offerings
Work closely with media partners on responses to briefs or pro-actives.
Ongoing learning of the client’s category/competitive activity as well as the changing media landscape
Attending meetings – internal, client and cross-agency
Attending conferences/seminars to keep up to date with trends, insights, and clients’ business categories.
Always questioning – using the insights at our disposal, either through the strategy team or business science, consider how this might affect the overall communications for clients.
Take part in new business pitches and provide insightful and comprehensive communication solutions for the agency and its clients
What you’ll bring:
This is a leadership role requiring proactivity and a determination to create change.
You are expected to have experience in digital strategy, communications planning, digital consultancy, and execution wherever possible in an agency environment.
