We are looking to hire an insightful, results-oriented Senior Business Analyst to produce and drive analysis for AWD marketing team. The GTM for AWD is evolving to go beyond acquisition to driving engagement and retention, and this tole will play a key note in helping us with the ongoing analyses and reporting required to support planning and execution of the updated marketing strategy for AWD.
The ideal candidate has an accomplished professional background, demonstrated proficiency in advanced mathematics and/or statistics, and experience as an analyst in a business environment. They are comfortable in analyzing data from multiple sources to create strategic recommendations in a thoughtful, concise manner and obtaining organizational buy-in at senior levels. They are well- organized, can manage multiple analyses/projects simultaneously, and is intellectually curious. The candidate would develop solutions that will help bring in insights around AWD marketing initiatives thereby helping in growing AWD business.
Key job responsibilities
Key Responsibilities includes:
· Developing intelligent, insightful analytical solutions on the key drivers of AWD marketing business
· Interacting with internal stakeholders to deep-dive outliers
· Enabling effective decision making by retrieving and aggregating data from multiple sources and compiling it into a digestible and actionable format
· Analyse and solve business problems with focus on understanding root causes and driving forward- looking opportunities
· Communicating complex analysis and insights to our stakeholders and business leaders, both verbally and in writing.
· Working closely with marketing managers to drive development of metrics and analyses necessary for evaluation and implementation.
· Working with large data sets, automate data extraction, and build monitoring/reporting dashboard · Writing high quality SQL codes to retrieve and analyse data.
- 5+ years of Excel (including VBA, pivot tables, array functions, power pivots, etc.) and data visualization tools such as Tableau experience
- 3+ years of business or financial analysis experience
- Bachelor's degree or equivalent
- Experience defining requirements and using data and metrics to draw business insights
- Experience with Excel
- Experience with SQL
- Experience making business recommendations and influencing stakeholders
- Any experience in retail, ecommerce or supply chain would be immensely helpful in onboarding to the business.
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