Marketing and Sales Manager - Ethoxilate

DESIGNATION:                                                                             Marketing & Sales Manager - Ethoxylates

LOCATION:                                                                                    Mumbai

EDUCATIONAL QUALIFICATION:                                             B.Tech plus MBA

EXPERIENCE:                                                                                 7-12 Years

COMPETETIVE SALARY:                                                             Up 20-30 LPA

Kindly get in touch with us for career advancement opportunities with – [email protected]

Roles & Responsibilities:

• Develop and execute comprehensive marketing strategies to promote ethoxylates products across multiple industries (e.g., surfactants, detergents, agrochemicals, personal care, etc.).
• Identify market trends, customer needs, and competitive landscape to adapt marketing strategies accordingly.
• Drive brand awareness and increase market share of ethoxylates products in existing and new markets.
• Conduct detailed market research and competitive analysis to identify new growth opportunities for ethoxylates.
• Lead the development of product positioning, messaging, and value propositions for ethoxylates products.
• Drive sales growth by directly engaging with customers, distributors, and partners to promote ethoxylates products and close sales deals.
• Develop and manage the sales pipeline, from lead generation to deal closure, ensuring consistent follow-up and high conversion rates.
• Create and implement effective communication strategies to engage key stakeholders, including customers, distributors, and industry influencers.
• Work closely with the sales team, develop sales enablement tools, presentations, and other materials to support the sales team in driving product adoption and sales growth.
• Plan and execute targeted marketing campaigns (digital and traditional) to generate leads and support revenue growth.
• Build and manage the brand identity of ethoxylates within the industry, ensuring a strong, consistent presence across all channels.
• Collaborate with the R&D and Technical teams to understand the unique features and benefits of new products and effectively communicate them to the market.

IDEAL CANDIDATE:

• We are seeking an experienced Marketing & Sales Manager with a strong background in the specialty chemicals industry, specifically in ethoxylates.
• Strong understanding of the ethoxylates market, key applications, and customer segments.

About Client:

My client is a specialty chemical manufacturer specializing in high-quality surfactants, emulsifiers, and ethoxylates and is part of a leading group (company) with advanced manufacturing facilities and a capacity of 1.4 million tons per annum. The group also excel in petrochemical trading, ranking among the top 50 chemical distribution companies globally.

About ANTAL:

Antal International is a 30-year-old global executive Search and Placement firm with a network of over 800 people across 35+ countries originally based out of UK.