Job Summary
• This role is responsible for product line management and contribution to defining business plans and growth strategies. The role collaborates with sales teams to ensure seamless execution of category plans while monitoring KPIs and sales performance. The role demonstrates a deep understanding of product categories and acts as an expert in providing directions and guidance for process improvements and establishing policies.
Responsibilities
• Leads overall engagement with one or several sales teams with limited oversight from the manager in accordance with the organization’s policies and procedures.
• Contributes and actively participates in defining the category business plan and strategies to drive growth and profitability.
• Collaborates with various internal teams from marketing, sales, and finance to ensure seamless execution of category plans.
• Monitors key performance indicators (KPIs) and sales performance to identify areas for improvement and develops action plans accordingly.
• Demonstrates a deep understanding of product categories, business management, and sales challenges and strategies.
• Gathers and analyzes customer feedback and data to understand customer needs, preferences, and pain points, and translates insights into actionable improvements.
• Build relationships and represents the team at a senior level with the sales force and other partners.
• Holds responsibility for product line and quota management for a significant share of the product range or a specific customer segment.
• Oversees functional responsibilities in one or several areas such as market analysis, marketing engagement, etc.
• Leads the partnership engagements with external IT vendors.
Education & Experience Recommended
• Four-year or Graduate Degree in Sales, Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 7-10 years of work experience, preferably in category management, P&L management, or a related field.
Preferred Certifications
NA
Knowledge & Skills
• Agile Methodology
• Analytics
• Business Development
• Business Strategies
• Business To Business
• Customer Relationship Management
• Data Analysis
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Marketing
• Marketing Strategies
• New Product Development
• Product Management
• Product Marketing
• Product Strategy
• Project Management
• Thought Leadership
• Value Propositions
Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity
Impact & Scope
• Impacts function and leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives.
Complexity
• Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors.
Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
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