Job Purpose:
As a Market Access Manager, you will play a pivotal role in shaping our market access strategies and ensuring that our products gain access to key accounts in the public sector. Your expertise will drive our pricing, reimbursement, and access strategies, aligning them with both company goals and regulatory requirements. You will collaborate cross-functionally with internal stakeholders, government bodies, healthcare providers, and payers to support successful market entry and maintain competitive positioning
Key Responsibilities:
Demand Fulfillment:
Work closely with the demand generation team to ensure quick supplies of the products in respective government accounts post receipt of demand.
Support Demand generation team to achieve their planned objectives in government institutions.
Strategy Development:
Develop and execute market access strategies that align with the company's overall commercial objectives.
Proactively strategies the pipeline portfolio to provide early access to government account post launch of new products.
Identify key stakeholders, including payers, providers, and policymakers, and understand their needs and preferences.
Secure rate contracts and tenders with complete execution of customized strategy for respective government accounts
Develop pricing strategies that balance product affordability with profitability, considering market dynamics and competitive landscape.
Monitor reimbursement policies and trends to anticipate changes that could impact market access.
Negotiation and Relationship Management:
Engage in negotiations with payers and other stakeholders to achieve favorable coverage and reimbursement terms.
Build and maintain strong relationships with key stakeholders to influence decisions related to market access.
Ensure Recovery of EMDs and outstanding payments in public institutions
Cross-functional Collaboration:
Collaborate closely with internal teams such as marketing, sales, medical affairs, and regulatory affairs to align market access strategies with overall business goals.
Provide market access expertise and insights to support product launch and lifecycle management activities.
Ensure all market access activities comply with relevant regulatory requirements and guidelines.
Stay updated with changes in healthcare regulations that impact market access strategies.
Required Qualifications:
Bachelor's degree in Life Sciences, Pharmacy, Business Administration, or related field (advanced degree preferred).
Proven experience (typically 5+ years) in market access, reimbursement, or pricing within the pharmaceutical or biotechnology industry.
Strong understanding of healthcare economics, health policy, and reimbursement mechanisms.
Excellent analytical skills with the ability to interpret complex data and trends.
Demonstrated ability to develop and implement successful market access strategies.
Exceptional communication and negotiation skills, with the ability to influence stakeholders at all levels.
Ability to work effectively in a cross-functional team environment and manage multiple projects simultaneously.
Additional Information:
This role will require occasional travel to meet with key stakeholders across Tamil Nadu and Kerala.
Role is based out of Chennai considering the presence of government accounts
The position will report to Market Access Lead.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology).
Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.
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