Leader BDR - NA Region

Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Business Unit: DALP

Location: Noida, India

At Adobe, we’re changing the world. How? We give people the tools to bring their ideas to life and build content that makes life more fun and work more significant. We give businesses and organizations the power to engage their customers truly. We're the ones behind the appealingly crafted content that streams across your laptop, TV, phone, and tablet every day—and we’re the ones who harness the extensive power of big data to help companies move from data to insight and insight to action by delivering content that people crave most.

We’re a company that understands that product innovation comes from people innovation, so we invest in cultivating leaders throughout the organization. If you’re passionate about leading from where you sit, join us.

Adobe’s Digital Advertising Learning & Publishing (DALP) seeks a suitable candidate to lead our Business Development team. You will lead a team of early-in-career sales development reps, anywhere from 10 to 15 BDRs and SDRs. An ideal candidate should be passionate about sales development and adept at selling remotely/virtually. Additionally, this role would require working closely with the regional sales team and partners across the region.

People Excellence (Leads by Example)

• You will hire, mentor, lead, and build a high-caliber BDRs and SDRs team.
• Coaching and mentoring the team will be critical to this role. It’s about empowering the team to get the job done & not to do it all alone.
• Day-to-day people development expectations will be shadowing and mentoring on calls, developing SDR written outreach, mock role plays, delivering feedback, etc.
• Ability to communicate and demonstrate proficiency in Adobe’s and competitor’s product capabilities, limitations, and value propositions to SDRs.
• Storytelling ability to paint a picture & influence your team

Strategy and Planning.

• You will develop and implement the sales development strategy to drive pipeline growth and revenue generation that aligns with our company’s financial goals.
• You will define and implement scalable lead generation, qualification, and conversion processes.
• You will collaborate with cross-functional teams, including sales, marketing, and product, to align sales development efforts with overall business objectives.

• Plan and implement daily, weekly, and monthly outreach campaigns to help the team schedule new prospect meetings.
• Drive & achieve the annual pipeline target.
• Create and support execution of internal SDR outbound prospecting campaigns to drive Commercial pipeline and revenue goals.
• Build and implement Outbound Sales Plays for your SDRs to run against specific account segments.
• Refine the sales pitch and process to achieve optimum results.
• Lead activities/campaigns in enterprise accounts to generate meetings from the decision makers.

• Drive accountability and development of team daily/weekly to meet metrics and rep development goals
• Work closely with the DALP Sales leadership team to define clear performance targets and metrics for the sales development team and track progress against goals
• Drive accountability for inbound lead follow-up and ensure the team meets compliance metrics (e.g., timeliness). Collaborate with Marketing to ensure results and align on goals.
• You will analyze key performance metrics, identify areas for improvement, and implement initiatives to optimize sales development performance. Apply data-driven insights to refine strategies, tactics, and resource allocation.
• Plan and direct BDR activities and objectives to improve sales volume.
• Identify employee performance goals and measurements, partnering with them to obtain positive results.

What’s required to be successful in this role?

• Minimum 4+ years of leadership experience in sales/business development teams in a SAAS organization.
• Well-versed with modern sales methodologies ( Value Selling, Sandler’s, Challengers, etc.)
• Develop strong SDR talent for future Sales and Sales-related roles within Adobe. Mentoring and grooming our BDR/SDRs is critical to this role.
• Proven skills in cold calling and email outreach
• Polished written and presentation skills with a high degree of comfort engaging with senior leadership
• Strong team orientation and ability to build cross-functional relationships.

Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
 

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.