Description
Position at EduManagement Partners Pvt. Ltd ISP Group Customer Insights Analyst Role Profile Location: Bangalore, India Purpose of Role The Group Customer Insights Analyst will play a pivotal role in driving customer attraction, satisfaction, and business growth at ISP. By leveraging advanced data analysis techniques, this individual will execute the customer insights strategy. This role will involve collecting and analysing customer data from various sources, identifying trends and preferences, and translating insights into actionable recommendations. The Group Customer Insights Analyst will collaborate with a wide variety of stakeholders. ISP Principles Begin with our children and students. Our children and students are at the heart of what we do. Simply, their success is our success. Wellbeing and safety are both essential for learners and learning. Therefore, we are consistent in identifying potential safeguarding and Health & Safety issues and acting and following up on all concerns appropriately. Treat everyone with care and respect. We look after one another, embrace similarities and differences and promote the well-being of self and others. Operate effectively. We focus relentlessly on the things that are most important and will make the most difference. We apply school policies and procedures and embody the shared ideas of our community. Are financially responsible. We make financial choices carefully based on the needs of the children, students and our schools. Learn continuously. Getting better is what drives us. We positively engage with personal and professional development and school improvement. Key Responsibilities:
Working with the Group Customer Insights Manager to execute the customer insights strategy, leveraging a deep understanding of quantitative and qualitative analysis.
Work with the Group Customer Insights Manager in the collection and analysis of customer data from various sources (digital marketing, HubSpot, student records surveys, social media, websites, customer support tickets, etc.).
Leverage advanced data analysis tools (e.g., SQL, data visualisation tools) to identify customer trends, preferences, and pain points. Conduct in-depth statistical analysis to uncover hidden patterns and correlations within the data.
Contribute to creating compelling narratives from complex data, translating insights into actionable recommendations for stakeholders.
Implement data-driven hypotheses and execute A/B tests to validate findings and optimise customer experience.
Collaborate with key stakeholders to ensure alignment and use of insights in ISP’s day to day operations.
Utilise data visualisation tools (e.g., Tableau, Power BI) to create clear, compelling visuals that tell the story of the data.
Support in the delivery of insightful presentations to communicate findings to various teams, effectively translating technical information for diverse audiences.
Partner with internal teams to implement data-driven strategies that enhance customer experience and satisfaction. Track and measure the impact of customer-centric initiatives on key business metrics (e.g. enrolment rate, retention rate, NPS, CSAT etc).
Skills, Qualifications and Experience
Minimum 1-2 years relevant work experience.
Bachelor's degree in business administration, marketing, statistics, data science, or a related field (Master's degree a plus).
Strong analytical skills with proficiency in advanced data analysis tools (e.g., SQL, Power BI) and statistical analysis techniques.
Experience in building and maintaining data pipelines to ensure data quality and accessibility.
Experience of using a varied suite of data sources e.g. CRM, Digital Marketing, Finance, Survey Platforms etc
Strong communication and presentation skills with the ability to tailor messaging for diverse audiences.
Proven ability to influence and collaborate effectively with cross-functional teams.
Strong problem-solving skills and a passion for data-driven decision making.
ISP Commitment to Safeguarding Principles ISP is committed to safeguarding and promoting the welfare of children and young people and expects all staff and volunteers to share this commitment. All postholders are subject to appropriate vetting procedures, including an online due diligence search, references and satisfactory Criminal Background Checks or equivalent covering the previous 10 years’ employment history. ISP Commitment to Diversity, Equity, Inclusion, and Belonging ISP is committed to strengthening our inclusive culture by identifying, hiring, developing, and retaining high-performing teammates regardless of gender, ethnicity, sexual orientation and gender expression, age, disability status, neurodivergence, socio-economic background or other demographic characteristics. Candidates who share our vision and principles and are interested in contributing to the success of ISP through this role are strongly encouraged to apply.
