Intermediate Marketing and Communications Specialist

Job Description
Job Description
Develops, writes, produces, and promotes communications and marketing materials of a basic to highly complex nature under light supervision. Develops the strategy and administers the implementation plan for basic to moderately complex programs. Assignments include content creation for the firm’s marketing campaigns, brand management, major internal programs, and employee communications.
Duties & Responsibilities
• Content Development: Creates, develops, and produces basic to highly complex marketing and communication content to support marketing campaigns, brand management, internal programs, and employee communications. Develops creative briefs, writes copy, works with designers, and obtains necessary approvals before publishing materials. Develops content with the style and editorial guidelines appropriate for the channel.
• Content Promotion: Pushes and publicizes content across appropriate channels, including email programs, websites, social media, events, press distribution, intranet site, and advertising. Responsible for building and managing the campaigns in the applicable technologies.
• Program Administration: Administers the implementation of marketing and communications programs. Creates the budget and calendar of events. Determines and tracks key performance metrics to measure success and establishes change management communications techniques to identify need for greater clarity. Modifies programs and information flow based on results.
• Research: Conducts research (Ex: market research, best practices, etc.) to assist in the development of communications materials.
• Other duties: Performs other duties as required.
Skills & Abilities
• Advanced knowledge of all communications platforms.
• Advanced ability to research technical information from background sources, conduct interviews, and synthesize the data into communication materials.
• Advanced ability to provide or construct marketing materials with appropriate style, grammar, and proper English syntax.
• Advanced ability to work collaboratively as a member of a communications team in preparing print materials, audio-visual presentations, and Web-based communications.
• Good interpersonal skills.
• Advanced written and oral communication skills.
• Advanced ability in Microsoft Word, Excel, PowerPoint, and digital channel platforms.

Minimum Qualifications
• Bachelor's degree.
• 3+ years of related experience.