🚀 Join Assembly - Ignite Business Growth!
We are Assembly – a unique global marketing services company driven by data, technology, and talent. With a focus on omnichannel media expertise and business consulting solutions, we empower leading brands worldwide to ignite growth. Our diverse community of over 1,500 experts across 20+ countries and 30 offices embraces global thinking and local engagement. We stand for purpose alongside profit, using our influence to create impactful change.
We’re currently recruiting for a CRM Executive as part of the growth of our CRM team. This role would be based in our Cairo office and work with clients across the MENA region with a focus on the GCC.
Key Tasks:
· Development, implementation and management of retention marketing strategies using CRM platforms to achieve business objectives mutually set with the clients.
· Optimize promotional campaigns and automated journeys as per the best content, targeting, and timings.
· Analyse data related to CRM campaigns and experiments, regularly report on the performance, and recommend on future improvements.
· Working with content team (copywriters and designers) to develop high quality content brief and creative assets.
· Leading experimentation culture and performing A/B testing to optimise clients’ campaigns.
· Working with engineering team to implement, maintain or upgrade CRM features / requirements.
· Perform competitor analysis and stay up to on competitor campaigns – advising client on future tactics.
· Manage and safeguard resources on clients’ behalf such as platform, datasets, content with utmost trust
· Stay compliant and updated on latest data protection regulations.