About Us:
Analytics and Information Management (AIM) is a global community that is driving data driven transformation across Citi in multiple functions with the objective to create actionable intelligence for our business leaders. We are a fast growing organization working with Citi businesses and functions across the world.
What do we offer:
As Citi Retail Services team, we support analytical functions across cards business of retail partner. Few notables among the multiple areas that we work in:
Customer lifecycle management: Design and implement strategies to improve customer experience and drive revenue, spanning across all 3 stages of customer lifecycle – acquisition, ECM and Retention
Offer optimization: Design, test and implement innovative and customer-centric offers tailored to drive customer delight and grow engagement
Digital: Trace customer’s digital journey with Citi, design strategies to make digital experience more engaging and drive revenue through low cost digital channels
Revenue/Financial forecasting: Design, maintain and enhance P&L forecasting for all products & portfolios, ensure strict adherence to accounting standards and accurate forecasting techniques to help product managers plan better
In order to achieve the best in class analytical solutions across business units we use the best in class tools and technology.
Expertise Required:
The Business Analytics Intmd Analyst is a developing professional role. Deals with most problems independently and has some latitude to solve complex problems. Integrates in-depth specialty area knowledge with a solid understanding of industry standards and practices. Good understanding of how the team and area integrate with others in accomplishing the objectives of the sub function/ job family. Applies analytical thinking and knowledge of data analysis tools and methodologies. Requires attention to detail when making judgments and recommendations based on the analysis of factual information. Typically deals with variable issues with potentially broader business impact. Applies professional judgment when interpreting data and results. Breaks down information in a systematic and communicable manner. Developed communication and diplomacy skills are required in order to exchange potentially complex/sensitive information. Moderate but direct impact through close contact with the businesses' core activities. Quality and timeliness of service provided will affect the effectiveness of own team and other closely related teams.
Analytical Skills
Basic Statistics
Hypothesis testing
Proficient in Formulating Analytical methodology, identifying trends and patterns with data
Ability to handle complex data and generate meaningful business insights
(Preferred) - Knowledge of Segmentation, Basic Knowledge of predictive modeling, Traditional and Machine Learning Algorithms
Tools and Platforms
SAS, SQL
MS Excel, PowerPoint
Preferred - Knowledge Seeker, Python/R
Domain Skills
In depth understanding of
Customer Lifecycle Management
Acquisitions
Customer engagement (Pricing, P&L forecasting)
Customer servicing & understanding customer touch points
Customer retention
(Preferred) - Knowledge of Credit Card PnL, Understanding or Retail Business
Soft Skills
Ability to identify, clearly articulate and solve complex business problems and present them to the management in a structured and simpler form
Should have excellent communication and inter-personal skills with good presentation skills
Strong process/project management skills
Educational and Experience:
MBA / Master degree in Economics / Statistics / Mathematics / Information Technology / Computer Applications / Engineering from a premier institute. BTech / B.E in Information Technology / Information Systems / Computer Applications
(Preferred) Post Graduate in – Computer Science, Mathematics, Operations Research, Statistics, Econometrics, Management Science and related fields
5 to 8 years of hands on experience in delivering Analytical solutions
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