AM – Retail Ops
Position
Organizational Unit: Market India
Department: DTC
Subsidiary/country: India
Direct Reporting Line to: District Manager
Indirect/secondary reporting line: NA
Key interfaces in Global: NA
Key interfaces in Market: Merch & TA
Purpose/Mission
This role is responsible to meet or exceed Retail Net Sales across one region by streamlining operations for Merch Trading & Hiring. This person will partner with DMs to drive commercial success and strengthen retail execution in assigned stores in region.
Key Functional Responsibilities
District – Product
Key relationships – Merchandising | Store Managers | District Manager | SCM | Inv Controller
- To maintain healthy cover at any given point in terms of cover, seasonality and size viability by working closely with the Merch. Team.
- To ensure on time launches of Key Campaigns & packs.
- Support in managing quick & efficient Inter-store Transfers (ISTs) as suggested by Merch team.
- To ensure optimum stocks availability of Key FTW Franchise and Top articles of Footwear & Apparels in stores.
- Regular monitoring of black hole & slow movers for timely action to increase sell outs.
- To ensure adherence of updated discount master and execution at floor.
- To ensure timely submission of merch. grid for any upcoming store for timely and smooth opening.
- To provide timely feedback on campaign, key launches, promotions, etc.
- Enable efficient and effective ARS by keeping the store replenishment list updated.
- Providing merch. team with key market insights to swiftly plan stock to leverage local/regional opportunities.
District – People
Key Relationships – HR TA | HR BP | District Manager
- To preempt hiring requirements of open & new stores & source relevant profiles from professional network
- To participate in interview process & ensure right talent is hired & mapped to right role
- To work closely with Talent acquisition team on reducing hiring TAT for roles to positively impact store productivity & Net Sales
- Ensure onboarding of all new joinees within the allotted district.
District – Performance
Key Relationships – District Manager | Store Managers | DTC Excellence
- To visit stores and to ensure Net Sales productivity, Retail KPIs and Re-order enforcement.
- Ensure target and incentive communications to store’s timey for optimal performance.
Controlling;
- To measure progress on own KPIs – 50% Merch trading, 30% hiring, 20% Net Sales
- To report to District Managers
- To review and take action on trading & hiring reports/dashboards
KPIs
- To closely monitor merchandise movements and propose stock transfers
- To Source, Interview and Hire Store managers/ASM/Retail associates which will ensure profitable and well managed stores
- To meet allotted NS targets for the District
