Terminals GTM Specialist

At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.

The Terminals Go-to-Market Specialist is responsible for developing and executing go-to-market (GTM) strategies for a company's terminal products. through interacting with internal departments, external partners, and commercial channels. In addition to Identifying market needs, develop product positioning, and create marketing campaigns to drive sales.

• Develop GTM strategies that includes identifying market opportunities, analyzing competition, and creating product positioning that resonates with target audiences.
• Managing the seasonal calendar in terms of promotional concept, execution plan, and timelines. Working closely with marketing team, digital team and internal stakeholders to ensure that all seasonal campaigns are executed successfully and on time.
• Create and execute launch plans for new products, collaborating with cross functional teams to ensure successful execution.
• Responsible for creating marketing campaigns that drive awareness, consideration, and purchase intent. Work closely with teams to develop messaging, and campaigns that are effective across a variety of mediums.
• Measure and analyze the effectiveness of go -to-market strategies and tactics and provide recommendations for improvement.
• Conduct market research and analyze market trends and sales data to identify opportunities and optimize marketing efforts to drive better results.

• 0-2 Years’ experience in Sales or Marketing field
• Time and project management skills including the ability to work on multiple projects at the same time.
• Have a strong background in marketing, with experience developing and executing successful marketing campaigns
• Strong analytical skills, analyze market data and sales metrics
• Bachelor’s degree in business, or Marketing 
• Product Management of Smart-Tech Products
• Excellent Communication Skills, both written and verbal
• Excellent Presentation skills 
• Excellent Negotiation skills
• Excellent command of English
• Strong proficiency in analysis tools including Microsoft Excel
• Strong proficiency in presentation tools including Microsoft PowerPoint

Additional skills

• Advanced level of knowledge of the Mobile handsets, accessories, TVs and Laptops industry, latest technologies and updates is an advantage.
• Understands and lives the concepts of business confidentiality, ownership and customer delight.

Person Specification: Technical Skills/Professional Expertise 
Education

• University degree, related to business (e.g. Business Administration, Marketing, Sales).

Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.

We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology we empower people, connecting everyone regardless of who they are or where they live and we protect the planet, whilst helping our customers do the same.

Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds and cultures. ;We're committed to increase diversity, ensure equal representation, and make Vodafone a place everyone feels safe, valued and included.

If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, please refer to https://careers.vodafone.com/application-adjustments/ for guidance.

Together we can.