Social Media Community Manager

Summary:

The Social Media Community Manager is responsible for building and nurturing online communities around the brand, engaging with followers, and managing interactions to foster a positive and active environment. Success in this role is marked by high levels of community engagement, effective issue resolution, and positive brand sentiment.

Responsibilities:

• Monitor and respond to user comments, messages, and discussions across social media platforms.
• Develop and implement community engagement strategies to enhance brand loyalty and visibility.
• Analyze community feedback and social media metrics to improve interaction tactics and overall strategy.
• Coordinate with marketing and customer service teams to address user concerns and integrate feedback into broader strategies.

Qualifications:

• Strong interpersonal and communication skills, both verbal and written.
• Experience with social media management tools and platforms.
• Ability to analyze social media metrics and derive actionable insights.
• Bachelor’s degree in Marketing, Communications, or a related field is preferred.