Our client is an innovative company focused on helping businesses grow through data-driven ad campaigns. They are seeking a detail-oriented Media Buyer to manage and optimize ad performance for both B2C and B2B clients. The ideal candidate will have experience in ad management and budgeting, with a proven track record of improving campaign results through effective optimizations.
Location:
Fully-Remote (Work from Home), 9 AM - 5 PM EST.
Key Responsibilities:
Ad Management & Optimization: Manage and optimize ad campaigns on Meta platforms (Facebook, Instagram), ensuring they meet performance goals and maximize ROI.
Budget Allocation: Handle ad budgets efficiently, ensuring campaigns stay on track and deliver expected results.
Client Communication: Collaborate with clients to understand their business objectives, providing regular performance updates and campaign insights.
Data Analysis: Use data-driven insights to adjust campaigns for better performance, leveraging key metrics and performance reports.
B2C & B2B Focus: Primarily manage campaigns for B2C clients, with occasional support for B2B clients.
Detail-Oriented Execution: Ensure all aspects of campaign management are executed with precision, maintaining a high level of attention to detail.
What Success Looks Like:
Optimized Campaigns: Consistently improving ad performance through detailed optimizations and data analysis.
Efficient Budget Management: Maximizing ROI for clients through careful budget allocation and spending strategies.
Client Satisfaction: Building strong relationships with clients by providing regular updates, insights, and actionable recommendations.
B2C & B2B Campaigns: Effectively managing both B2C and B2B campaigns, balancing the needs of each type of client while maintaining performance standards.
Qualifications:
Experience: 2+ years of experience managing Meta ad campaigns, with a focus on ad optimization and budgeting.
Industry Knowledge: Experience in the restaurant and hospitality industries is considered a huge advantage.
Tools Proficiency: Familiarity with Meta Ads Manager and other tools for campaign management and performance tracking.
Client-Facing Experience: Strong communication skills, with experience presenting performance reports and recommendations to clients, are highly advantageous.
Detail-oriented: Ability to manage multiple campaigns simultaneously with a high level of attention to detail.
B2C & B2B Experience: Experience handling campaigns for both B2C and B2B clients is a plus.
Opportunity:
If you are a detail-oriented Media Buyer with experience managing and optimizing campaigns, we invite you to apply. Join our client’s mission to drive impactful results through effective ad management and optimization.
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