Cairo, Egypt
Marketing specalist -Q125
Job Description:
NOK Human Capital is hiring an "investigation Specialist" for one of the biggest multinational E-commerce companies.
Location:New Cairo
Key job responsibilities:
-Develop and implement mobile marketing campaigns across owned and paid channels to achieve business objectives
-Leverage mobile-specific tactics such as in-app, push notifications, mobile ads, and mobile optimization to reach and engage target audiences
-Analyze campaign performance data and user insights to continually optimize mobile marketing initiatives
-Measure and report on key mobile metrics and KPIs to demonstrate campaign effectiveness
-Assist in the creation of mobile-first content and creative assets
-Identify opportunities to improve mobile user journeys and conversion funnels
-Partner with external agencies and vendors to execute robust mobile marketing programs
-Collaborate cross-functionally with teams like product, design, and product to ensure seamless mobile experiences
Basic qualifications
-3 years of experience in mobile marketing, digital marketing, or a related field
- Proven track record of planning and executing successful mobile marketing campaigns
- Strong understanding of mobile consumer behaviour, user experience, and mobile platforms
- Proficiency with mobile marketing tools and technologies (e.g. mobile ad platforms, analytics, CRM)
- Excellent analytical and data-driven problem-solving skills
- Effective communication and collaboration skills to work cross-functionally
- Bachelor's degree in marketing, communications, business, or a related field
Preferred qualifications
-Experience with app marketing, mobile advertising
- Knowledge of mobile marketing trends, best practices, and industry regulations
- Proficiency in A/B testing, campaign optimization, and conversion rate optimization
Required Skills:
A/B Testing Tactics Effective Communication CRM Product Design BASIC Capital Investigation User Experience Hiring E-commerce Metrics Advertising Campaigns Optimization Analytics Digital Marketing Regulations Vendors Testing Planning Design Marketing Business Communication
