Market Research Associate

Responsibilities

• Gather and analyze qualitative and quantitative data from primary research. 
• Track and monitor trends, market developments, and competitive activities to provide insights. 
• Design questionnaire and discussion guides that align with research objectives and gather relevant data. 
• Conduct surveys, interviews, and focus groups to capture customer insights and preferences.  
• Prepare comprehensive research reports, market assessments, and presentations to support business decision- making. 
• Collaborate with consulting teams and clients to understand research needs and ensure alignment with client business goals. 
• Oversee the execution of fieldwork to ensure high-quality data collection and timely project completion. 
• Work closely with the consulting team to ensure that research findings are integrated into broader client strategies and solutions. 
• Utilize industry-standard market research tools and methodologies to collect, organize, and interpret data. 

Requirements

• 2-4 years of experience in market research, business consulting, or data analysis, preferably in a consulting environment. 
• Strong analytical and problem-solving skills with the ability to interpret large data sets and provide actionable recommendations. 
• Ability to understand business problems and provide research-based solutions to support strategic decision-making. 
• Strong communication and presentation skills, with the ability to interact with clients and stakeholders effectively. 
• Experience using market research tools and databases (e.g., Gartner, Statista), and proficiency in Excel and data visualization tools. 
• High attention to detail and ability to produce accurate and comprehensive research reports. 
• Experience managing multiple research projects, timelines, and deliverables 
• Must be fluent in both English and Arabic

Education and Academic Experience:

• Bachelor’s degree in business, Marketing, Economics, Statistics or a related field; a master’s degree is a plus.