Overview We Are PepsiCo PepsiCo is a leading name in North Africa’s food and beverage industry, where our products are enjoyed by consumers daily across the region. We offer a robust portfolio of beloved brands like PEPSI, SEVEN-UP, DORITOS, CHEETOS and CHIPSY, designed to cater to the tastes and preferences of consumers. With a focus on local sourcing, production, and distribution, PepsiCo provides essential support to local economies and partners closely with communities throughout the region. Guiding Vision and Regional Impact PepsiCo’s vision aligns with our global goal to be the Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). This strategic transformation is committed to sustainable growth by putting people and the planet at the heart of our operations. In North Africa, this includes initiatives in responsible sourcing, waste reduction, and water conservation. Our regional programs empower local talent, boost employment, and provide support for local agriculture, particularly through partnerships with farmers and suppliers. Empowering Our People and Communities Our dynamic teams drive the PepsiCo culture in North Africa, embracing diversity and collaboration to solve local challenges and create innovative products. We are dedicated to fostering an inclusive workplace, one where every individual feels valued and empowered to be themselves. This commitment extends beyond our employees to positively impact the communities we serve, striving for shared growth and a healthier, more sustainable future for all. Diversity and Inclusion Commitment PepsiCo stands firmly behind our global commitment to diversity, equality, and human rights. We are proud to be an equal opportunity employer, ensuring a fair and welcoming workplace for all, regardless of age, gender, religion, disability, or any other characteristic. Our dedication to inclusion strengthens our workforce and helps drive our business forward, enriching both PepsiCo and the communities in North Africa. Responsibilities Lead the Strategy and Deployment (S&T) technical engagement for go-to-market (GTM) capabilities for both beverage and snacks businesses to develop digital solutions aligned with business needs. Oversee the design and deployment of commercial capabilities within scope, benefits, timeline, and budget while adhering to PepsiCo’s Enterprise Architecture and Security standards. Strategize, innovate, and enhance capabilities to support GTM transformation, driving consensus on global standard solutions while minimizing localizations. Manage the commercial IT Annual Operating Plan, capital expenditure (CAPEXs), and support business case development for digitalization and automation projects, tracking IT value realization post-implementation. Collaborate within S&T teams on opportunities to lift & shift GTM capabilities. Lead IT productivity initiatives for GTM solutions. Standardize business processes, define exceptions, and ensure process design leveraging industry best practices (with input from S&T and Commercial leads). Engage key stakeholders - Business, IT, Vendors - in change management to ensure successful deployment Qualifications Bachelor's degree in a relevant STEM field (e.g., Engineering, Computer Science) Possess a comprehensive understanding of FMCG go-to-market processes (Traditional Trade, Direct vs. Indirect selling, Order Taking, fulfillment, Modern Trade etc.), and their supporting IT systems, and opportunities to improve frontline efficiency and effectiveness 12+ years of experience in delivery and operations of Go-To-Market IT digital capabilities (Salesforce Automation, mobility and ERP solutions) Project management experience Navigation skills and problem-solving ability to align and influence stakeholders. Strong leadership, relationship building, and stakeholder management capability to own and lead the agenda to deliver business value and growth. Strong influencing skills to promote initiatives within the business unit and secure support from the broader PepsiCo teams. Strong presentation and advanced conceptual selling skills Excellent written and spoken English.