KEY RESPONSIBILITIES / ACCOUNTABILITIES:
- Deliver Sanofi CHC results by executing digital customer engagement plans and territory target:
- Plan & execute customer engagement journey for targeted population in collaboration with HCPs Activation Lead/ marketing/ hybrid team.
- Develop, plan & execute digital activities supporting relevant hybrid medical reps in relevant territories.
- Responsible about performance indicators at relevant territories including sales/ MS%/ growth/ message recall/ other Omnichannel relevant KPIs “records of the progress/ qualitative and quantitative KPIs as share from Digital Lead
- Managing regional digital activities and targeted HCPs to be engaged in this activities
- Full coordination with all relevant sales force teams regarding POA, CPA, customer engagement journey & tactical plans alignment.
- E-consent national project update
- List expansion on quarterly basis
- Develop hybrid teams capabilities in terms of digital communication & contentplanning
- Execute and follow-up for regional, national and global digital activities with an E2E
Support and Promote company’s products value and image:
- Promote Sanofi portfolio to relevant HCPs utilizing digital omnichannel focusing on zoom detailing and other one to one promotional platform
- Utilize available digital platforms & enrich customers experience & engagement.
- Enhance medical/ product knowledge message delivery maximized at key targeted customers’ level.
- Differentiate value of SANOFI brands by understanding customer’s behavior, needs and submitting reports and utilizing digital tools as required by the company in a timely manner.
Develop Customer insight Strategy and planning:
- Support customers engagement lead / marketing to develop relevant digital activation plans based on customer insights.
- Communicate HCPs feedback, support in developing content materials suitable for digital engagement through continuous and structured recommendations
- Support within the different management tool such as market surveys that will be implemented by team
- Business analytics and digital analytics support to be consolidated and presented for team
Facilitate & Sustain access of Sanofi Products:
- Expand targeted segment & reach through national e-consent and prospect future potential customer for the pure play model.
- Drive customer operation excellence by segmentation analysis with clear persona definition to optimize content & targets digitally.
- Takes initiative & leverages network, academics, digital or innovate ways outside of own area to create learning opportunities.
- Support in execution, follow-up & analysis of different digital projects
Key Performance Indicators:
- # of contacts/ day
- Targeted Omnichannel:
- Zoom MI
- RTEs
- National digital initiatives follow up/ tracking
- National e consented HCPs C/D “optional/ line”
- Sales/ MS%/ Growth% “depends on business nature” at defined territories
- Call quality: “call duration - detail aid usage - satisfaction survey”
Others
- Perform other duties as assigned.
- Respect of company’s values, code of ethics and social charter.
- Respect of personal data protection charter.
- Responsible for applying the HSE related requirements for the company in all relatedworking procedures.
KEY REQUIREMENTS
Education:
• University degree Veterinary, Pharmaceutical Science or Medicine
Related Experience:
• 1-2 years’ experience in pharma industry
Special Knowledge/Skills:
• Excellent command of English language.
• Knowledge of digital technologies
• Ability to deal and to utilize authorized promotional platforms
• Market data analysis
• Ability to plan calls on customer availability
• Work flexibly based on customer needs
• Excellent communication and interpersonal skills
• Customer service skills” Negotiation Skills”- Self Control - Patience - Active listener – Business Knowledge”.
• Strong time management skills.
• Practical digital skills.
• Competitive, Innovative, Decisive & Collaborative Mindset.
• Analytical and Well Organized.
• Customer Focused
Play to Win Behaviors:
• Stretch to go beyond the level we have operated at up until now.
• Take action instead of waiting to be told what to do.
• Act in the interest of our patients and customers.
• Put the interests of the organization ahead of my own or those of our team.
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
